How Are News Orgs Preparing For Flu?

In a global flu pandemic, “news outlets would have to keep broadcasting so people could get information that might mean the difference between life and death,” the New York Times says. How are media organizations preparing? The article says CNN is “making preparations to stay on the air from different locations.”

“If there should be something that quarantines the production center here in Hong Kong, we could hand off to London and Atlanta,” Stephen Marcopoto, president of Turner International Asia Pacific, a Time Warner unit in Hong Kong, said.

More: “Time Warner is also working to create a mechanized cart that could automatically load tape after tape into a satellite transmission system, so it could keep stations like Cartoon Network on the air — a boon if children were homebound for months.”

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