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‘Nightline’ Posts Best Demo Ratings in Over a Year

nightline.jpgDavid Letterman and “The Late Show” may enjoy being the lone comedy act at 11:35, for now, but ABC’s “Nightline” is also enjoying one less competitor after the late local news.

Year-to-year, “Nightline” is up 9% among Total Viewers and the A25-54 demo. Last week, the ABC News program drew its largest A25-54 audience in over a year.

The numbers for the week of Feb. 1:

Show Network A25-54 A18-49 Total Viewers
Late Show CBS 1.85M 1.48M 4.04M
Nightline ABC 1.78M 1.44M 4.04M
Tonight Show NBC 1.26M 1.15M 2.12M
Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.