Obama Ratings Hit, Schedule Stays Packed

obamafnc_3-19.jpgFor the past few days, Sen. Barack Obama has been ratings gold. On Friday, it was FNC. Last night, it was ABC. Tonight, he’ll be on with Anderson Cooper on CNN.

Yesterday afternoon, huge numbers turned out to watch Obama’s speech on race relations, with the 11amET hour garnering more than four million Total Viewers between FNC, CNN and MSNBC combined. FNC won with 2,061,000 viewers, compared to 1,291,000 for CNN and 978,000 for MSNBC (which took the average from 10:53-11:31amET).

Tomorrow night, Obama is booked for Larry King Live on CNN at 9pmET for the full hour. And save the date — just a couple hours ago, Obama was confirmed as a guest on ABC’s The View on March 28.

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