TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Christopher Balfe’

Glenn Beck’s GBTV Becomes Official, Will Use Subscription Business Model

In late May, TVNewser broke the news that outgoing Fox News host Glenn Beck would be launching a web-based TV network called GBTV later this year, after he leaves the channel. Today, Beck’s company, Mercury Radio Arts, formally announced the service.

GBTV is live at GBTV.com now, with select programming already available. Beck will take his Fox News show to GBTV starting September 12. The show will air every weekday from 5-7 PM ET, and will also be available on demand. As we reported, former FNC executive Joel Cheatwood will be in charge of programming for the web TV network.

The service will use a subscription model, so users can pay $4.95 per month for access just to Beck’s show, or $9.95 for a premium membership with access to all of the site’s programming. It will also feature advertising, providing the dual-revenue stream model that cable networks have.

Read more

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!
 

Balfe Named Among ’40 Under 40′

President of Mercury Radio Arts, Glenn Beck‘s multimedia production company, Christopher Balfe is named among Crain’s NY 40 Under 40. The 31-year-old quit his consulting job at Accenture in 2002 when Beck asked him to run his then-”fledgling media company.” MRA reportedly had revenues of $26 million last year. “I’m the idea guy,” Beck said. “He’s the guy who knows how to make it work.”