This morning CBS Sports confirmed that longtime ESPN host Jim Rome would be joining CBS, as a contributor to CBS Sports programming, the CBS Sports Networks and Showtime Sports. Rome will host an eponymous weekday program on CBS Sports Network, as well as a “Real Sports”-esque program on Showtime.
Given the wide-ranging deal, and his high-profile in the sports world, it is also reasonable to think that Rome could end up on CBS News programming, say on “CBS This Morning,” the just-launched morning news program. Sports is a huge news topic, and neither ABC nor NBC have someone with Rome’s background to discuss it (though ABC’s Josh Elliott and Robin Roberts come close, given their “SportsCenter” history).
For CBS, the hire gives CBS Sports Network and Showtime a high-profile host to build their brands, while Rome gets to contribute to some of the most-watched TV programming out there with NFL, U.S. Open and NCAA coverage.
More information after the jump.