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Posts Tagged ‘Kevin Magee’

FBN Has Best Month Ever; Still a Long Way to Catching CNBC

Fox Business Network, which became a publicly rated Nielsen client three months ago today, had its best month ever in June.

  • 6a-6a Mon.-Fri. — Total Viewers / A25-54 (Year-over-year change)

CNBC – 179,000 (-7%) / 51,000 (-12%)
FBN – 65,000 (+51%) / 14,000 (+40%)

  • 9a-4p Mon.-Fri. — Total Viewers / A25-54 (Year-over-year change)

CNBC – 235,000 (-14%) / 43,000 (-28%)
FBN – 77,000 (+97%) / 16,000 (+100%)

The network, which launched in October 2007, is not beating CNBC in any hour, but does occasionally see a head-to-head win, including Neil Cavuto‘s 6pm show against CNBC’s “Mad Money.” It gets closest at 7pmET, when Lou Dobbs (106K Total Viewers) on FBN is up against Larry Kudlow (142K) on CNBC.

Network EVP Kevin Magee sent a note to staff today (after the jump) thanking them for the June showing. Magee highlights the 10amET hour where the Stuart Varney-anchored show is up 121% year-over-year. CNBC is down -7% in the hour, but still handly beats FBN (262K v. 104K)

Fox Business is in 58 million homes (mostly on digital tiers) while CNBC, launched in 1989, is in 98 million homes.

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FBN’s Kevin Magee: ‘We know when they find us, they like what they see’

Fox Business Network, the 3-and-half year old sibling to Fox News Channel, enters a new era Monday as the network becomes a full service client of Nielsen.

As we revealed yesterday, the network has a long road ahead to catch market leader CNBC. But the green shoots are appearing. Tuesday’s 11am hour was the second highest-rated telecast for that hour. Still, FBN EVP Kevin Magee is aware of the challenges: “We have to get the distribution up and get in front of people’s eyes. Because we know when they find us, they like what they see and they stick.”

Magee, who’s had stints at CNBC and ABC News, joined Fox News in 2000 and was given the reigns of FBN at launch. “I always say, people watch people. They watch the anchors they know. I believe that our talent is better than their (CNBC’s) talent,” says Magee. “It’s as simple as that. And we’re breaking through.”

FBN is also breaking through to the most affluent consumers. According to a Mendelsohn survey, which measures heads of households making $100,000 a year, CNBC has about 30% of that market, while FBN is next with 12%, followed by Yahoo Finance (7.6%), Bloomberg (5.9%) and the Wall Street Journal (5.6%).

TVNewser: What do you think being a full service client of Nielsen will mean to the perception of the network?

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FBN’s Kevin Magee Shoots Down Imus Rumors

Fox Business Network executive VP Kevin Magee was a guest on Don Imus‘ program Friday morning, where they talked about the press coverage related to Imus’ ratings, and standing at the network.

“This is not the first time even this week that those who have wanted the overthrow of a despot have been disappointed,” Magee quipped. “But they are being disappointed, because you are here forever. I have looked at your contract, it seems like it goes on for 1,000 years.”

(h/t J$P)

Don Imus Leaving FBN?

In today’s U.S. News & World Report‘s Washington Wispers, there are rumors that Don Imus is leaving Fox Business Network: “Whispers hears that the network considers his mission accomplished and is considering putting a business show into his early morning time slot.”

Kevin Magee, executive vice president for Fox Business, told U.S. News & World Report, “Imus has helped us enormously and he has awhile to go on his contract.”

Moreover, senior VP and managing editor of business news at FBN Neil Cavuto has always been a big fan: “He really does conduct some remarkable interviews, and he gets a lot out of people in an off-guard moment,” Cavuto said when Imus joined FBN in 2009.

Lou Dobbs Joins FBN. ‘I can’t wait to make whatever contribution I can to Fox Business’

A year after a surprising, mid-week departure from CNN, Lou Dobbs has landed a new on-air role, at Fox Business Network.

Beginning early next year Dobbs will host his own daily program at time that has not yet been determined. Says Dobbs in a statement, “I’m excited and feel privileged to join the great team that Rupert Murdoch, Roger Ailes and Neil Cavuto have created, and I can’t wait to make whatever contribution I can to Fox Business.”

A few days after his CNN leave, Fox News host Bill O’Reilly offered Dobbs a “semi-regular” contributor role on “The O’Reilly Factor.” There was also speculation that he would run for office.

The LA Times reports Dobbs will continue to host his daily radio show in addition to his FBN program.

Dobbs, who has a business news background, was one of CNN’s first anchors, hosting the

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FBN Covers California Ballot Initiative News Corp. Lobbying to Defeat

At news organizations, the “boots on the ground” reporters and producers are often not up to speed on what is happening in their parent company’s boardrooms. While that is not unusual for employees in America, it can get awkward when you are supposed to be an objective voice, covering the news.

That is the situation some at Fox Business Network find themselves, covering California ballot initiative 24, which would repeal corporate tax breaks to try and balance the state’s massive budget deficit.

FBN is covering the ballot initiative as part of what it calls its “War on Business,” meanwhile, executives at parent company News Corp. are donating funds in an attempt to defeat the measure, as the New York Times reports.

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FBN’s Kevin Magee: ‘We’re Doing Great’

FBN_Logo090110.jpgTalking Biz News has an interesting interview with Fox Business Network executive VP Kevin Magee.

The interview is pretty wide-ranging, and has a number of interesting anecdotes about his time at CNBC and ABC News, as well as what he is happy with… and not so happy with, at FBN.

We always tweak; that’s what programmers do. I sit in my office with 42-inch monitors all of the time, with the three business networks and Fox News. And most of the time, I’m happiest with what’s on my screen versus CNBC or Bloomberg. It’s a constant operation to put on the best shows that we can.

Inside Cable News also noted that Magee addressed (or rather dodged) the issue of why FBN is not yet rated by Nielsen:

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Liza McGuirk Named EP of Upcoming Eliot Spitzer – Kathleen Parker Show

McGuirk_7.30.jpgOne of the CNN originals, Liza McGuirk has been named executive producer of CNN’s still-unnamed 8pmET debate show with Eliot Spitzer and Kathleen Parker. McGuirk has been EP of “Fareed Zakaria: GPS” since its launch in May 2008.

McGuirk joined CNN as one of the original staffers in 1980. She stayed until 1989 before moving on to CBS News where she worked on “60 Minutes” for four years. McGuirk is married to Kevin Magee who is the EVP of Fox Business Network.

The news was first reported last night by New York Magazine.

> Related: In a recent story on CNN’s ratings, former CNN executive Reese Schonfeld called Zakaria’s show, “by far the most intelligent news talk show on television.”

> Update: Press release after the jump. McGuirk, “After working with Fareed Zakaria, I’m delighted to be working with two people, Eliot and Kathleen, who are truly his equals at exploring the world of intelligent ideas. Most of all, I look forward to bringing that kind of elevated discussion to primetime.”

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FBN Wins FOIA Suit Against the Fed

fbnlogo_3_19.jpgFox Business Network has won a freedom of information act case against the Federal Reserve.

The decision was handed up earlier today by the New York Second Circuit Court of Appeals. FBN filed suit in January, 2009 seeking the identification of the financial institutions receiving funds from Fed programs. Today’s decision orders the Fed to disclose documents identifying which institutions borrowed money and the details surrounding each loan.

Says FBN EVP Kevin Magee, “We are pleased that this information is finally, and rightfully, going to be made available to the American public.”

CNN’s Gerri Willis Signs with Fox Business

gerri_willis_3-15.jpgCNN’s Gerri Willis has signed a multi-year deal with Fox Business Network, EVP of FBN Kevin Magee announced. As we reported, Willis, who was personal finance editor for CNN Business News, left CNN last month after seven years with the network.

Willis will be hosting a primetime weekend program called “Willis Report” and will appear across all programming. She starts today.

“Most of the CNN talent have been restrained from showing what they can do,” said FNC and FBN chairman and CEO Roger Ailes in the release. “We’re looking forward to providing Gerri with a platform at Fox Business to showcase her financial acumen and television expertise.”

Press release after the jump.

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