TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Matt Higgins’

Sports Authority Interested in Naming Rights for Broncos' Stadium

Sports Authority is reportedly interested in assuming the naming rights agreement that Invesco has with the Denver Broncos for the team’s home field. The sporting goods company is based in Englewood, Colorado, making them a good fit, the team said.

“We believe the public will embrace this in a huge way,” said Mac Freeman, the Denver Broncos’ senior vice president of business development.

If the deal is approves during a public meeting on Tuesday, Sports Authority will pay $150 million over the next 25 years for the right to have its name on the Broncos’ stadium. Invesco is willing to move on because the company has changed its business model in recent years: Instead of selling directly to consumers, where advertising can pay dividends, the Denver-based mutual fund’s focus is now on pitching to financial advisers, where signage has less sway.

Invesco’s 20-year, $120 million deal for naming rights was set to expire in 2020. In that deal, 50 percent of revenue goes to the Metropolitan Football Stadium District and 50 percent goes to the Broncos — a scenario that would be retained in the proposed deal with Sports Authority.

So, Sports Authority at Mile High — a slightly better name than Invesco Field at Mile High. Slightly.

Mediabistro Course

Create Quick Video for the Web

Create Quick Video for the WebLearn how to shoot, edit, and encode online video! Starting October 4, write video scripts and story outlines, shoot and edit film, and broadcast your work on video-sharing sites like YouTube and Vimeo. Students will get hands-on experience with a Canon HDV camera and Final Cut in this course. Register now! 
 

Professional Athletes Explain Themselves on the Radio

Dave Kohl at Major League Programs Blog points out an interesting phenomenon of athletes bypassing newspapers for radio programs. The latest example: Chris Bosh talking directly to the people to Toronto in an effort to clear up some misconstrued comments.

It seems that last Tuesday in Boston Bosh commented to a Toronto Sun reporter to the effect of “It’s all about being on TV, and if a player has great statistics and you don’t see it, it doesn’t matter”. (Not exact quote.) It seems those comments were taken by Raptors fans as a slap against the Raptors, for which Bosh had been the marquee player until joining LeBron and the Heat this summer. Even though Bosh no longer plays for Toronto, he and his agent reportedly contacted Toronto’s FAN 590 and Bosh went on the air last Thursday (Oct. 28) to explain the comments to host Doug Farraway. Bosh indicated that his comments were not intended to be a reflection on the fans and media coverage in Toronto.

Do we have Curt Schilling to blame for this behavior? Read more

ESPN2, Tennis Channel Show the Same Boring Press Conference


I’ve been watching a lot of the US Open because it’s on television in the middle of the day, it’s fun, and Dylan Stabbleford‘s preview was wonderful. Both ESPN2 and Tennis Channel are covering the event, so there’s always a good match to watch. Except when there isn’t. Read more