Last night, Countdown with Keith Olbermann came within 19,000 viewers of The O’Reilly Factor in the 25-54 demo. Countdown beat The Factor in the first two quarter hours. Countdown had 408,000 demo viewers from 8-8:30, The Factor had 373,000 (live+ same-day DVR).
In total viewers last night, O’Reilly still more than doubled Olbermann’s audience.
Meanwhile, CNN is planning to launch former NBCer Campbell Brown into its 8pm slot in November.