The Scoreboard: Friday, July 24

25-54 demographic: (L +SD)

Total day: FNC: 323 | CNN: 164 | MSNBC: 105 | HLN: 120

Prime: FNC: 614 | CNN: 180 | MSNBC: 198 | HLN: 160

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Beck:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:
	537	458	431	668	530	636	352
CNN	Blitzer:	Blitzer:	Dobbs:	Brown:	King:	Cooper:	Cooper:
	122	113	99	154	152	234	288
MSNBC	Matthews:	EdShow:	Matthews:	Olbermann:	Maddow:	Special:	Special:
	115	117	187	187	217	191	164
HLN	Prime:	Prime:	Issues:	Grace:	Issues:	Grace:	Showbiz:
	73	124	138	193	147	150	131

Data by Nielsen Media Research. Live and same day (DVR) data.

Total Viewers: (L +SD)

Total day: FNC: 1271 | CNN: 570 | MSNBC: 350 | HLN: 273

Prime: FNC: 2396 | CNN: 746 | MSNBC: 636 | HLN: 463

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Beck:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:
	2247	1810	1638	2642	2136	2401	1167
CNN	Blitzer:	Blitzer:	Dobbs:	Brown:	King:	Cooper:	Cooper:
	714	581	502	637	871	729	658
MSNBC	Matthews:	EdShow:	Matthews:	Olbermann:	Maddow:	Special:	Special:
	489	500	555	705	788	414	350
HLN	Prime:	Prime:	Issues:	Grace:	Issues:	Grace:	Showbiz:
	191	209	317	609	420	381	327

Data by Nielsen Media Research. Live and same day (DVR) data.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.