TVSpy FishbowlNY FishbowlDC FishbowlLA SocialTimes MediaJobsDaily more GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

“Too Few People Subscribed” To Pipeline

Why is CNN Pipeline being replaced by free videos on CNN.com? David Payne explains in this blog post and confirms that “too few people subscribed:”

“As popular as the service was, it became clear to us that reaching true scale was going to be impossible if the product remained a pay service. Remember that our entire mission is about getting more news to more people on more platforms… and too few people actually subscribed for us to meet that goal.”

Payne says CNN also realized that the new “Integrated Story” page was “a better experience than even the Pipeline player for videos.”

The new CNN.com premieres on July 1. (Via Lost Remote)

> Related: CNN Beta is offline as the site prepares to relaunch…

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.