TVNewser LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps

As WEAU Honors Fallen Tower, Incident is Example of How Recent Technology Has Changed Broadcasting

The top story on WEAU‘s 10 p.m. newscast last night, which aired on a digital subchannel of rival station WQOW in addition to streaming on WEAU’s website, was the dramatic collapse of the western Wisconsin NBC-affiliate’s broadcasting tower.

“It was gut-wrenching,” said Ron Wiedemeier, WEAU’s chief engineer, in describing his reaction to the tower collapse, which left wreckage strewn in three different directions.

WEAU provided a eulogy for the tower, which has been around since 1966, during the 10 p.m. newscast. “We had great pride in it,” said WEAU engineer Ron Viste, the station’s longest-running employee.

While the station works to rebound from the collapse of their 35-year-old landmark, the incident works to highlight the ways in which recent technology has significantly changed the way WEAU reaches its community. Less than a day after the 2,000-foot tower was reduced to 25 feet worth of wreckage, WEAU was back on the air thanks to online streaming and digital broadcasting.

Here’s video from WEAU’s Wednesday night newscast:

Mediabistro Course

Podcasting

PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!