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Legality, Risk Hover Over Use of Drones By News Stations

DroneGround

The increasing use of drones by media companies is one of the topics we’ll be discussing at the TVNewser Show April 29. This post’s author, attorney C. Andrew Keisner, will be among the guests discussing the issue.

From advertising of real estate and car dealerships to filming Hollywood blockbusters to media coverage of sporting events, examples of advertising & media companies using light-weight UAVs, or Drones, is all around. However, when it comes to using such light-weight UAVs in the United States, the legal risks are frequently misunderstood. And although a recent judge’s decision rejecting a $10,000 fine imposed by the FAA is a welcome outcome for UAV operators and the advertising & media companies that engage them, there are still several risks that advertising & media companies should address before engaging a UAV operator to capture aerial footage.

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Save $350 and Sign Up Now For Lost Remote’s LA Show

LRLALost Remote is bringing its hit conference, the Lost Remote Show to the West Coast, December 13 in Los Angeles! Sign up before midnight tonight and save $350 on tickets.

Named one of the 10 most important emerging technologies by the MIT Technology Review, Social TV and second screen apps are transforming the traditional TV landscape and changing how content is consumed. At Lost Remote LA, our veteran lineup of brand leaders and industry influencers will share how they’re capitalizing on the second screen, engaging viewers in real time, and amplifying social viewing to craft new types of TV experiences. Join us in LA and gain practical insight and actionable advice on monetizing Social TV in a rapidly multi-screen, multi-device world.

The speaker roster includes Rob Gelick, Senior Vice President and General Manager of Digital Platforms for CBS Interactive Entertainment, David Howe, President of Syfy, Todd Lefelt, Managing Director of User Experience at Huge, who has worked with clients including Clear Channel, National Geographic, NBC Universal, Samsung, Toyota and Warner Music Group, Michael Sid, CEO and Co-Founder at Mediamorph, who will discuss Social TV Analytics and sentiment measurement tools and more!

Take advantage of early bird prices! Save $350 off onsite prices when you register before October 24.

Former President of MSNBC, CNN Discusses TV News Reporting in the Social Media Age

TV news stations used to be the go-to source for breaking news, but in the social media age, that’s changing. Now organizations can communicate their messages directly to the public in real-time. There’s more pressure than ever for news reporters to cover stories with speed and accuracy.

How have the major networks adapted to this change? And how are they incorporating social into their programming to enhance the viewer experience?

Rick Kaplan, the Emmy Award winning former president of MSNBC and CNN, will discuss how he has taught networks to be bold and smart as they manage social media and breaking news. Learn how to manage new technologies and balance being first with being accurate. Understand how to use Twitter as a lead, not a source; and determine which social networks are most valuable for news gathering and reporting.

This online webcast will be held on Wednesday, July 10 from 4-5pm EST. Click here to register: http://mbist.ro/183yW6j

Building a Strong Relationship With Your Agent: 5 Tips For the First Meeting

Mediabistro is partnering up with IF Management for a series of TVSpy posts. IF Management, a TVSpy advertiser, is a New York-based on-air media talent representation firm. Each month, IF’s agents and executives will share thoughts, advice and observations about the industry from the perspective of a top talent agency. Got an idea for a topic? Let us know: tvspy@mediabistro.com.

You’ve identified a talent agent you want to work with and caught his or her attention. Now you’re on to the next step: meeting your prospective agent in person. Meeting anyone for the first time can be nerve-wracking, and meeting an agent who could have his or her hand in your professional life for years to come can be even more daunting. Read on for five tips that will help you prepare for that first meeting — and help you ensure your relationship with your agent is pleasant and productive for years to come. Read more

5 Tips For Standing Out to Talent Agencies

Mediabistro is partnering up with IF Management for a series of TVSpy posts. IF Management, a TVSpy advertiser, is a New York-based on-air media talent representation firm. Each month, IF’s agents and executives will share thoughts, advice and observations about the industry from the perspective of a top talent agency. Got an idea for a topic? Let us know: tvspy@mediabistro.com.

Last month, we dissected how to know if you need an agent and what to look for in an agency. But in order to give you a complete understanding of the relationship, this month we’re breaking it down from our side.

There’s no one answer to the question of what agents look for in prospective clients. It’s complicated and depends on many variables. After the jump, five tips that will help you find the agent that’s right for you — and help you stand out to potential agencies. Read more

The Dos and Don’ts of Finding an Agent

Mediabistro is partnering up with IF Management for a series of TVSpy posts. IF Management, a TVSpy advertiser, is a New York-based on-air media talent representation firm. Each month, IF’s agents and executives will share thoughts, advice and observations about the industry from the perspective of a top talent agency. Got an idea for a topic? Let us know: tvspy@mediabistro.com.

The most common question from on-air media talent in mid-size markets is “How do I know if I need an agent?” The answer is surprisingly complicated.

It is beneficial to have an advocate, facilitator and negotiator in your corner as you try to move up the ladder in the business. But it’s equally vital to consider if an agent can actually help you in smaller markets — and at what cost?  

There are plenty of potential advantages to having an agent. The more knowledge, preparation and connections you have on your side as you move forward in your career, the better. Good agents have experience and knowledge in nearly every area of the industry, from what employers look for in reels or interviews, to the ins and outs of negotiations, to how you should handle yourself online.  

But before you enter into an agreement, you should think about what you really need. Read more

Want to be a TV Reporter? Learn From NYC Veteran Wendy Gillette

In Mediabistro’s Intro to TV News Reporting class, freelance reporter Wendy Gillette (who you may recognize from WCBS, Fios1 News, NBC News, and CBS Newspath), will show you how to write, deliver, and produce news that’s timely, concise, and relevant. You’ll learn the fundamentals of television reporting while you manage tight deadlines, draft news scripts, and appear onscreen.

We’ll review piece-structuring techniques, how to deliver live coverage, and how to set up and conduct an on-camera interview. Plus, you’ll shoot two segments for use in your demo reel.

In this class, you will learn how to:

  • Draft a TV news script that’s informative and entertaining
  • Write and speak for a television audience
  • Deliver a news stand-up
  • Set up feature pieces
  • Understand the editing process and translate your needs to editors
  • Adapt your tone for breaking news

As a reader of TVSpy, we’d like to offer you a $75 discount. Just use the code SPY75 on the checkout page. Class starts March 12 in Midtown NYC. Click here to register.