TVNewser LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps

‘Good Day New York’ Beats ‘Today’ Among Younger Viewers For Second Month Straight

It was another winning month for “Good Day New York”: the WNYW morning show has beaten NBC’s “Today” among younger viewers for the second straight month.

“Good Day,” anchored by Greg Kelly and Rosanna Scotto, had a +9% advantage among adults 25-54, averaging 115,100 viewers in the demo to the “Today” show’s 105,400 viewers. WNYW also had a +9% advantage among women 25-54, averaging 83,100 viewers to NBC’s 76,500.

Compared to the same month last year, “Good Day New York” is up +23% and “Today” is down -27% in the A25-54 demo in the nation’s largest market.

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!