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Jill Abramson on NYT’s Video Platform: ‘Our goal is not to become an online TV station’

New York Times executive editor Jill Abramson has been answering online questions from readers on the Times’ website today. Abramson delves into the newspaper’s recent investment in video in response to a viewer question asking if the Times is on its way to becoming an online TV station:

News stories can now be told across many platforms and the information our journalists collect can be presented in many different forms. The question I often ask as executive editor is: What is the most powerful way to tell a story or deliver information? Video is certainly an increasingly important platform for Times journalism. Our goal is not to become an online TV station, but to create video that enables our readers and audience to “watch The Times” as well as “read The Times.”

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