KUSA Partners with Telemundo for Spanish Newscasts

In Denver, Gannett-owned KUSA is set to begin producing two new Spanish language newscasts that will air on local Telemundo station KDEN.

The newscasts, which will be shot at the KUSA studios, will air weekdays at 5:30 and 10 p.m. beginning October 3rd. Anchors have not yet been named.

“We’ve been working on this for several months,” KUSA news director Patti Dennis said during KUSA’s noon newscast today (video inside). “Knowing that the Spanish language community has only one choice for Spanish language news in Denver, this will give us an opportunity to take 9News and the Telemundo brand and put it together in a weekly evening and late newscast for the Spanish-speaking audience.”

Univision-affiliate KCEC currently airs a local newscast at 5 and 10.

Denver’s Latino population is roughly 20% of the market, the Denver Post points out, and is growing three times faster than the population as a whole.

Here’s Dennis’s appearance on KUSA’s noon newscast today…

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.