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Pew Study: Television Top Source of Local News

There have been several studies released lately touting the accomplishments of local television newscasts. Now there’s another one to add to the pile: a Pew study released Wednesday finds television to be the top source of local news in both rural and urban areas.

The study is divided into four categories — large cities, suburbs near large cities, small towns or cities and rural areas. Local television tops each category as the most-accessed news source among survey respondents, besting word of mouth, local radio and the print version of a local newspaper.

Local television had its best showing in suburbs near large cities, where 75 percent of respondents said they watched a local newscast at least once per week.  Small towns and rural areas both had 72 percent and urban areas had 65 percent.

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