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Steve Asplund Named WLUC News Director

asplund_wluc_croppedWLUC has announced Steve Asplund has been named news director.

“He knows the market, he knows the station, he knows the process, he’s evolved with the times,” WLUC GM Rob Jamros said in a statement.

Asplund has been with the Marquette, MI, NBC affiliate for more than 30 years and is currently the early evening anchor.

According to the station, “When not at the desk, Asplund does everything from reporting and producing to handling mechanical failures with equipment; he even cleans and can often be found at the station seven days a week.”

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