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Posts Tagged ‘Don Shelby’

You May Now Call Former WCCO Anchor ‘The Reverend’ Don Shelby

Screen Shot 2014-08-29 at 10.42.25 AMFormer WCCO anchor Don Shelby has a new addition to his resume: he’s become a minister–of sorts. “The Internet offers a world of short cuts to a man in my position,” he told the Star Tribune. “I have a little card that I can hang on my mirror for parking as clergy. I am the Reverend Don Shelby.”

Shelby says he’s not planning to don the robes as a new career, he’s just serving as an officiant for a friend’s wedding:

“Here’s what happened,” Shelby told me. “A friend of mine asked me to be his best man at his wedding. Then later he said, Why don’t you just marry us, be the officiant? I said, ‘I’m not qualified. I don’t have the paperwork.’ So that kind of hung out there. … Then Pat Miles’ daughter called me. I’ve known Kate Francis since she was born, since she was minutes old, and now she is a full-grown woman and she said, Would you marry me and my husband-to-be? I said, ‘Kate, I don’t have that authority.’ But then I found out how you went about it. … and now I am a registered officiant in the state of Minnesota, so I can marry people.”

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Former WCCO Anchor Don Shelby Rules Out Run for Congress

Don Shelby, former anchor for Minneapolis CBS owned station WCCO, told his former station he will not run for Congress.

“When you see statements by John Boehner that says our job is not to pass laws but to repeal them,” Shelby said. “It makes you wonder who in his or her right mind would really want to get into that business, especially if they come from a background of trying to change things … trying to be helpful, trying to be a true public servant,”

Shelby said he was not comfortable being labeled either a Democrat or Republican. He said he’s neither. He also said he didn’t want to give up time with his family.

According to WCCO, National Democrats had approached Shelby in hopes he would seek the 3rd Congressional District seat currently occupied by Republican Congressman Erik Paulsen. Watch the interview with WCCO after the jump. Read more

Former WCCO Anchor Reportedly Considering Congressional Run

Don Shelby, a former anchor at Minneapolis CBS O&O WCCO, is considering a Congressional run against incumbent Rep. Erik Wilson (R) in Minnesota’s 3rd Congressional district, the Minneapolis Star Tribune reports:

Democrats have been tight-lipped about Shelby’s possible entry into the race, but they made clear Thursday that they would welcome a respected Twin Cities figure with almost universal name recognition across the state.

“I don’t know if he’s in or not,” said DFL Chairman Ken Martin. “If he is considering his options, I don’t think there’s any question that he’d be a very strong candidate against Congressman Paulsen. The fact is, if he gets in the race, it [the district] would become an immediate target for Democrats, not only in this state, but around the country.”

Shelby, 66, did not respond to an emailed interview request. But several DFL sources said he has been courted as a potentially game-changing candidate who does well in internal polls of potential candidates.

Former WCCO Anchor Don Shelby: ‘I Became a Blow-Hard, Know-It-All’

“What got me into television in the first place was the fact that I loved attention, the center of the stage,” writes recently retired WCCO anchor Don Shelby in a new post on Minnesota news and analysis site MinnPost.

Shelby stepped away from the WCCO anchor desk in November after 32 years with the CBS O&O.

Reflecting on his career in journalism, in which he helmed WCCO’s 5, 6, and 10 p.m. newscasts for decades, Shelby says that it was a constant desire to learn that drove him.  In his MinnPost piece, he likens this desire to an addiction.

“I am an addictive personality. I have been addicted to tobacco, alcohol, getting engaged (five times),” he writes.  Through journalism, he also became addicted to “learning things.”

He also admits that this drive often got the best of him:

I loved approval and I loved to perform. That’s where the learning took a turn for the worse… the worst. I became a blow-hard, know-it-all. Read more

WCCO Unable to Maintain #1 Status in Twin Cities

WCCO has been unable to match the 10 p.m. ratings win it experienced in November, when the CBS O&O bid an extended farewell to longtime anchor Don Shelby.

In November, WCCO finished #1 in the 25-54 demo for the first time in 24 years. But the station couldn’t retain its top spot in December.

Although the station was unable to stay #1 with Shelby’s successor, Frank Vascellaro, MinnPost points out that “anchors aren’t the only variable.”

Kiki Rosatti, WCCO’s director of communications and content, told MinnPost that, despite its slide at 10 p.m., the station saw gains in its other newscasts:

The station showed double-digit demo gains for all newscasts except the 10, including 5 a.m. (up 20 percent), 6 a.m. (82 percent), 5 p.m. (37 percent) and 6 p.m. (17 percent). WCCO won December demo at 5 a.m., noon and 5 p.m.

Ultimately it seems that WCCO’s December ratings are less about an anchor change and more about viewers’ continued shift to earlier newscasts.