Reporting financial results for the fourth quarter, as well as the full year, of 2011, Nexstar Broadcasting emphasized growth in core advertising.
Nexstar, which owns, operates, programs or provides services to 55 stations in 32 markets, today reported a 11.2% decrease in net revenue for the fourth quarter of 2011 and a 2.2% drop for the entire year, as compared to results from the previous year.
The company attributes the declining numbers to a decrease in political advertising. Excluding political, Nexstar’s gross revenue was up 8.4% for the fourth quarter and 7.3% for the full year. Read more