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Posts Tagged ‘WPIX’

Mark Effron Leaving WPIX

mark_effron.03WPIX news director Mark Effron announced to staff today that he is leaving the Tribune-owned New York CW affiliate. He will stay through October.

Effron wrote to staffers in a memo that, when he was hired, he told Tribune Broadcasting president Larry Wert, that he only wanted to be news director for two years. (Read Effron’s memo after the jump.)

Effron told TVSpy the timing has been fortuitous. He said the station’s turnaround came more quickly than he expected and he hopes the positive momentum continues for the next news director.

When asked about future plans, Effron mentioned his approaching 65th birthday and said he’s confident he will continue to work in the business. “It’s been a terrific career. I’ve been very blessed both personally and professionally and I’m very excited about what happens next.”

Wert hired Effron in April 2013. Rich Graziano was hired as GM of WPIX later that year. Read more

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WPIX Reporter Talks About Celebrity’s Failed Kiss Attempt

badu diaz wpixA celebrity turned the tables on WPIX reporter Mario Diaz last week by giving the New York CW affiliate reporter more attention than he really wanted.

Diaz was wrapping up a report about Shia LeBeouf‘s recent arrest when musician Erykah Badu, wearing a Pharrelesque style hat, began mugging for the camera behind Diaz before leaning in for a kiss.

Diaz pushed her away before she could plant one. Diaz later said he sensed something was going on, but the kiss attempt came out of nowhere.

Badu apologized on twitter. Diaz responded with some Prince lyrics. He also talked about the encounter on air. See the video after the jump.

Read more

WPIX Remakes AM Show in Effort to Expand News Coverage Elsewhere

wpixlogo_304Tribune’s WPIX has revamped its morning show lineup. The station said the move was meant to help it invest more resources elsewhere.

A station spokesperson told TVSpy the 4:00 a.m. to 5:00 a.m. hour has been dropped.

And despite reports of Marysol Castro and Dan Mannarino leaving the New York CW affiliate, the station said it has moved the two former anchors to reporting in the mornings with Sukanya Krishnan and Kori Chambers anchoring the entire 5:00 to 9:00 a.m. show instead of just the 6:00 to 9:00 a.m.

In addition to the main anchor changes and new traffic reporter Kaitlin Monte, meteorologist Rachel Frank joins from 5:00 to 6:00 a.m. while Linda Church remains on the 6:00 to 9:00 a.m. show

A Tribune spokesperson told TVSpy, “Moving PIX11 Morning News’ start time from 4:00 am to 5:00 am allows the station the flexibility to invest more resources into the key morning hours and positions PIX11 to expand news coverage in other dayparts later this year.”

Media blogs were speculating that Castro was out at the station and Mannarino was not far behind after Castro shook Mannarino’s hand at the end of Thursday’s show and said, “Hey, dude. It was nice knowing you.”

Brett Steininger Named Local Sales Manager at WPIX

wpix logoBrett Steininger has been named local sales manager at WPIX, Tribune’s CW affiliate in New York City. Steininger will join the station on June 23 and will report to WPIX general sales manager Debbie Presser.

It is a move within Tribune for Steininger, who previously worked at WCCT in Hartford as the national sales manager for the Tribune-owned stations. He has previously worked at Telerep, Joonbug and Revshare.

“Brett is a dynamic, driven game changer,” WPIX president and general manager Rich Graziano said in a statement. “He has a proven track record of success in multiple markets, most important New York. Brett’s contacts and relationships are vast. His passion to serve the needs of our advertising partners is infectious. Brett will be of tremendous value; a great addition to the WPIX all-star sales team.”

WPIX Names Kaitlin Monte AM Traffic Reporter

monte wnbcKaitlin Monte will join New York CW affiliate WPIX as its morning traffic reporter on Monday.

Monte comes to WPIX from New York NBC owned station WNBC where she hosted the station’s interactive trivia segments. She is also the host of Mets Insider on SNY. In 2011, she was crowned Miss New York and was 2nd runner up to Miss America in 2012.

“Our viewers will come to depend on Kaitlin for up-to-the-second traffic information, including alternate routes and workarounds,” Mark Effron, WPIX VP and news director, said in a statement. “Kaitlin is a committed broadcaster, a passionate advocate, and I’m delighted that she’s joining our morning team.”

John Muller Returns to WPIX, Scott Stanford Goes Back to Sports

photo_atm-john-muller-11-e1401767395558WPIX, Tribune’s CW affiliate in New York, has announced the return of John Muller as weeknight anchor.

Muller will join Tamsen Fadal for the 5:00  and 10:00 p.m. shows, a move that will see current anchor Scott Stanford return to sports.

Stanford, who was named lead sports anchor at WPIX with Muller’s return, made the switch from sports to news when he came to WPIX in September from WNBC. He was weekend sports anchor at the NBC owned station.

Muller first started at WPIX in 1999 before leaving in 2011 to work at ABC. He had been anchor of World News Now and America This Morning. He also filled in as news reader for Good Morning America. He starts June 23.

“WPIX11 continues to grow and invest in our team. John and Tamsen, along with Scott and Mr. G are an all-star anchor lineup with a meaningful connection to the audience,” WPIX news director Mark Effron said in a statement. “Our viewers have watched John grow up here on PIX11, I have been a longtime fan of his work and I’m delighted he is back at PIX11 where he belongs.”

Muller started his career at WTOC in Savannah, GA before moving on to WBBH in Fort Myers, FL, WFLA in Tampa and WNBC in New York.

WPIX Partners With City & State to Expand Political Coverage

wpix logoWPIX, Tribune’s CW affiliate in New York City, is partnering with NYC-based company City & State to expand its political coverage.

As part of the partnership, City & State columnists will appear on WPIX’s newscasts and “PIX11 News Closeup,” a political affairs show hosted by Marvin Scott. The two organizations will also work together on long-form investigative pieces.

“The collaboration between PIX11 and City & State, two iconic New York news institutions, could not be coming at a better time…it has never been more important for our viewers to know the impact of politics and policy on their lives and the lives of their families,” WPIX vice president of news Mark Effron said in a statement.

The partnership begins in June and runs through Election Day in November.

Meteorologist Rachel Frank to Join WPIX

frank wpixRachel Frank will join New York CW affiliate WPIX as morning meteorologist starting next week.

Frank comes from Tribune’s Hartford FOX affiliate WTIC where she was the station’s evening meteorologist. She will also report on environmental issues for the station.

“Rachel is a thorough, relentless, passionate meteorologist, a NY native with an infectious personality,” WPIX GM Rich Graziano said in a statement. “We are confident Rachel will break through and make a meaningful connection with our audience.”

Frank worked for Graziano while he was GM of WTIC. Before coming to WTIC in 2008, Frank worked at WFMZ in Allentown, PA. She has also worked at WICU in Erie, PA.

[The Laurel]

Dave McDonald Named Senior Producer, Creative Services at WPIX

wpix logoDave McDonald has been promoted to senior producer, creative services at WPIX, Tribune’s CW affiliate in New York City. In his new role, he will be responsible for “developing high level image campaigns that support the emerging PIX11 news brand as well as new evolving station initiatives and partnerships.”

McDonald has been a writer, producer and editor at WPIX since 2001. Before that, he was a creative services writer and producer for WCAU, the NBC-owned station in Philadelphia.

“Dave is an Emmy Award and Promax Gold winning producer with over 15 years of experience in production, marketing, promotion and brand management. He has long been an important part of the PIX11 creative department, tireless in his pursuit of memorable creative work and is highly deserving of this promotion,” David Hyman, VP/Creative, said in a statement.

NYC Stations Cover 9/11 Museum Dedication

President Barack Obama, survivors and victims’ families gathered this morning at the site of the 9/11 attacks for the dedication of the National September 11 Museum. With the exception of Fox-owned WNYW, stations in New York City provided special coverage of the dedication ceremony, which began shortly after 10 a.m.

Bill Ritter and Lori Stokes anchored on WABC, with Lisa Colagrossi reporting from Lower Manhattan for the ABC-owned station. On CBS-owned WCBS, Mary Calvi and Chris Wragge anchored with Lou Young reporting from the museum. Michael Gargiulo and Darlene Rodriguez anchored on NBC-owned WNBC, with David Ushery reporting from the World Trade Center. On CW affiliate WPIX, Kori Chambers anchored from the studio with Sukanya Krishnan and James Ford live from Lower Manhattan.

Obama, New Jersey Governor Chris Christie, and former New York Mayors Michael Bloomberg and Rudy Giuliani all spoke at the ceremony, which lasted about an hour. “It is an honor for us to join in your memories, to recall and reflect but above all to reaffirm the true spirit of 9/11 — love, compassion, sacrifice — and to enshrine it in the heart of our nation forever,” Obama said.

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