TVNewser SocialTimes AgencySpy FishbowlNY FishbowlLA FishbowlDC MediaJobsDaily more GalleyCat AppNewser UnBeige PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

Multitasking WSPA Anchor Amy Wood Interacts with Viewers Online During Newscasts

WSPA anchor Amy Wood, who solo anchors the 10 p.m. news on WSPA’s CW sister station in addition to co-anchoring the CBS-affiliate’s 5, 6, and 11 p.m. newscasts, is, as Lost Remote puts it, “elevating multitasking to a new art form.”

Wood has amassed one of local TV’s most significant social media followings, as Lost Remote points out, in part by interacting with viewers online while she’s on the air.

“I solo anchor, run the foot pedal prompter, do the live streaming, keep an eye on comments, pick the best comments and throw them into script at the end of the show. It’s a multitaskers dream come true,” Wood says.

Wood, who currently has over 17,000 followers on Twitter and over 13,000 Likes on Facebook, uses time during newscast packages and commercial breaks to check in with her Carolina audience, making them a real-time part of the broadcast.

“There’s a powerful energizing connection that helps to keep every show fresh and interesting,” she says.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.