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Steph Curry, Mark Jackson Hop into the RV for More NBA on ESPN Hijinks

We’ve covered a few W+K New York RV spots for NBA on ESPN in the past here at Agency Spy including this recent effort. In the latest installments including  the one above dubbed “Notebook,” we have yet another healthy dose of awkward humor from the cavalcade of ESPN and Association talent.

The spot features NBA commentator Mike Breen, Warriors head coach/former ESPN analyst Mark Jackson and his shooting star, Steph Curry. The trio stumbles upon Jackson’s old draft notebook while storing luggage, complete with some rather unflattering notes on Curry. Predictably, this results in the comic awkwardness that’s been synonymous with this ongoing campaign and continues the long line of funny RV spots W+K NY has created for ESPN.

The second spot of the campaign, “Clapper,” is not as noteworthy. It features Breen and Curry in some by-now old hat clapper humor. You can view this quick spot and credits after the jump.

Credits:

Creative Directors Brandon Henderson/Stuart Jennings

ICD Gary Van Dzura

Copywriter Scott Mahoney

Art Director Dan Oliva

Executive Producer Temma Shoaf

Producer Luiza Naritomi

Account Team Brandon Pracht/Casey Bernard/Brian Racis/Jonathan Chu

Executive Creative Directors Ian Reichenthal/Scott Vitrone

Head of Content Production Lora Schulson

 

Production Company O Positive

Director David Shane

Executive Producers Marc Grill

Line Producer Ken Licata

Director of Photography Marc Laliberte Else
Editorial Company Mackenzie Cutller

Editor Dave Anderson

Post Producer Evan Meeker

Post Executive Producer Sasha Hirschfeld

VFX Company The Mill/Scmigital

Flame Artist Bruno Delacalva/ Jimmy Hayhow

VFX Producer Juan Handal

 

Mix Company Heard City

Mixer Cory Melio

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