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Shea Bennett

Editor at AllTwitter. Previously founding editor of Twittercism. Recommended reading: 48 Twitter Lessons | Twitter Power Tips | 10 Twitter Newbie Lessons. Find me on Twitter | LinkedIn

Men Spend More Than Women on Purchases From Social Media Recommendations, Ads [STUDY]

Men Spend More Than Women on Purchases From Social Media Recommendations, Ads [STUDY]

Women love to shop, right?

I mean, that’s the stereotype. And maybe it used to be true, but a new study has revealed that when it comes to purchases resulting from recommendations from contacts or ads on social networks, men spend more than women. A lot more.

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Twitter’s Latest Experiment: Showing You Tweets From Accounts Your Friends Follow

Twitter's Latest Experiment: Showing You Tweets From Accounts Your Friends Follow

Twitter experiments with at least one new feature each and every day, and while most of these are simply that – experiments – some do move out of the beta process and become system-wide.

The platform’s latest venture, which it’s testing on its usual small subset of unsuspecting users, is slightly controversial – tweets from accounts that your friends follow are appearing in your stream.

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More Than Six in 10 Access Social Networks on Their Smartphones, Tablets [STUDY]

More Than Six in 10 Access Social Networks on Their Smartphones, Tablets [STUDY]

64 percent of smartphone owners and 65 percent of tablet owners in the U.S. access social networking sites on their devices, reveals a new study.

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87% of UK University Students use Social Media Apps [STUDY]

9 in 10 UK University Students use Social Media Apps [STUDY]

Almost nine in 10 students in universities in the United Kingdom use social media apps such as Twitter, Facebook and Instagram, reveals a new study.

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The 10 Most Popular People on Twitter [STATS]

The 10 Most Popular People on Twitter [STATS]

Katy Perry, who became the first person to reach 50 million followers in January of this year, remains the most-followed individual on Twitter, with a lead that is now closing in on two million followers over second-placed (and former number one) Justin Bieber.

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Twitter Has More Users in Asia Than North America (And That Gap is Getting Wider) [STATS]

Twitter Has More Users in Asia Than North America (And That Gap is Getting Wider) [STATS]

Slightly less than a quarter of all Twitter users – about 60 million profiles – are based in the U.S., a number which was risen by 50 percent since the third quarter of 2012.

Not bad. However, what this means is that three-quarters of Twitter users worldwide are based outside of North America, which isn’t even the number one region on that platform.

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North Korea, Iran, China, Pakistan, Turkey – Countries Who Block Social Media [INFOGRAPHIC]

North Korea, Iran, China, Pakistan, Turkey - Countries Who Block Social Media [INFOGRAPHIC]

Did you know that both Twitter and Facebook are banned in North Korea, Iran and China?

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14% Use Third Party Apps for Twitter (Which Means 40 Million Never See Ads)

14% Use Third Party Apps for Twitter (Which Means 40 Million Never See Ads)

Twitter released its second quarter earnings report last week to much fanfare, and rightly so, as the figures beat Wall Street expectations across the board.

The most closely-watched metric in Twitter’s report was, as usual, its monthly active users (MAUs) tally, which has now reached 271 million. However, buried deep in the presentation that accompanied the release was a worrying statistic: 14 percent of Twitter accounts log on or connect to the service via third party apps, which means that close to 40 million of its active users are never served ads.

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This Week on #Twitter: Embed Tweets in Tweets, Twitter = Good News, How to Build Awareness

This Week on #Twitter: Embed Tweets in Tweets, Twitter = Good News, How to Build Awareness

Need a little weekend reading?

We’ve compiled our top ten Twitter stories of the week, which includes an update from Twitter that lets you embed tweets within tweets, a study that reveals that Twitter is used to share good news (while phones are used to share bad), how to build awareness on the top social media platforms, data that shows that email still outperforms social media, SEO and content marketing and a brief history of Twitter, 2006-2014.

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Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

85 percent of women and 72 percent of men aged 16-24 in the United Kingdom actively use social media apps on their mobile devices, reveals a new study.

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