Elina Furman

New York, NY 10522 USA
Website: http://www.elinafurman.com
Contact

Professional Experience

Prolific content and social media strategist, copywriter, author/editor with extensive parenting, style and family travel writing experience. Recent credits include co-founder of digital boutique marketing co, content marketing for baby brands, writer for Westchester Family magazine, Inspirato Magazine, BabyCenter, and Glo.com. I am also publisher of A-List Mom & A-List Mom Travel (70K subscribers) with press and awards from InStyle mag, Working Mother Mag, Mashable, Pregnancy, Gawker and Babble. I have held executive editorial roles at WomansDay.com and Seventeen.com, as well as several luxury regional magazines. Most recently, I co-founded Pleygo, a rental service for LEGO. Tommy Hilfiger, The Ritz-Carlton and The Knot have all hired me to hone their online strategies and refine their digital voice as editorial director/copywriter. As an author, I have written over 20 books on such topics as boomerang kids, relationships and entrepreneurship for such publishers as Simon & Schuster.

Expertise

Book Author
20 Years
Content Editor (online)
20 Years
Writer
20 Years

Specialty

Family, Children & Teenagers
20 Years
Lifestyle
20 Years
Travel
20 Years

Industries


Magazine - Large Consumer/National magazines
20 Years
Online/new media
20 Years
Book Publishing Consumer
20 Years

Total Media Industry Experience

20 Years

Media Client List (# assignments last 2 yrs)

Kiwi Collection (10+), Ocean Magazine (10+), Glo.com (10+), Alfy.com (10+), The Ritz-Carlton (10+), Tommy Hilfiger (10+), Zulily (10+), Tommy Hilfiger Europe (6-10), The Knot, Inc. (6-10), Fodor's (3-5), Inspirato Magazine (3-5), Jacksonville Luxury Living (3-5), Ocean Style Mag (3-5), Orbitz (3-5), Our365.com (3-5), Nikki Style (3-5), Observer's Playground Magazine (1-2), OK! Magazine (1-2), Aloha.com (1-2)

Corporate Client List (# assignments last 2 yrs)

DIC Entertainment (10+), Pentagram (3-5), Pfizer (1-2), Ryan Basics (1-2), Intuit (1-2), NYC & Company (NYCvisit.com) (1-2)

Other Work History

Publisher, A-List Mom and A-List Mom Travel Kids Style Contributor: BabyCenter MAR Magazine: Managing Editor Editor/Copywriter: Tommy Hilfiger Online, Tommy.com/Kids, Shop.Tommy.com Editorial Director: Seventeen.com Editorial Director: PromSpot.com Senior Editor: TravelHoliday.com, ELLEgirl.com, WomansDay.com

Foreign Language Skills

Russian

Computer Skills

Word, Quark, Windows, MS Office, Basic HTML

Equipment

Laptop, fax, digital camera

Work Permits & Visas

US Citizen

Awards

NYT Times Bestsellers List

Associations

ASJA, MB Avant Guild

Showcase

TRAVEL

Work, stress, chores, spouse – sometimes you just need to get away from it all. And what better way than a Spring Break holiday with the girls? But if you’re thinking body shots, hangovers, and frat boys, think again! There are plenty of sophisticated vacation spots that will help you rejuvenate and reconnect.
Four-page article about having "the Best of Both Worlds in Tuscany," with a spotlight on two Orient -Express properties, including the centrally located Villa San Michele and its sister property and vineyard Capannelle.
Las Ventanas may be known for luring the jet- and celebrity-set but for two weary New Yorkers escaping the cold Manhattan winter, it was just the private getaway we needed.
Summer issue of Inspirato. Featuring top three destinations for summer family travel.
Five-page feature about Las Ventanas, Marquis Los Cabos, and Esperanza.
A four-page feature spotlighting The Point and Wheatleigh hotels for luxury NJ mag, proving you you don’t need to be from Manhattan to make a grand escape.
Best day trips in or around Westchester
Travel feature spotlighting the three top luxury resorts in Turks and Caicos, including The Regent Palms, Amanyara, and Parrot Cay.
5-page article featuring four luxury resorts along the Riviera Maya -- Ritz-Carlton Cancun, Ceiba del Mar, Maroma, Hotel Esencia.
4-page feature on Croatia. Why beach parties, lux resorts, and gleaming yachts make this hot Adriatic destination the new port of call.
http://www.fodors.com/wire/archives/002696.cfm http://www.fodors.com/wire/archives/002465.cfm
Last year's Hurricane Wilma dealt a mighty blow to some of the Yucatán Peninsula's best resorts. A year later, several of these posh lodgings in Cancún and along Mexico's Caribbean Coast have returned to form.
Divas in the City. Girlfriend weekend getaways in New York and Miami. Flip to page 70 to read full article.
Divided into a right and left bank by the River Seine, Paris is a regal city that exudes savoir faire. It is a city replete with bridges, sidewalk cafés, and endless promenades that never fail to reveal some hidden treasure.
Nestled between the Santa Ynez Mountains and the breathtaking Californian coastline, Santa Barbara is a seductive haven, where couples can enjoy a heady mix of neocolonial Spanish architecture, palm- and citrus-lined walking trails, and some of the best restaurants and bed-and-breakfasts in the world.
Think sultry nights on a secluded beach, relaxing in a hammock for two, dancing under the stars…and then think St. Lucia
Feature article about 5 secluded islands, including Mustique, Moorea, and Lanai.
Usually, thoughts about the Riviera conjure up images of the Cote d'Azur with its gleaming Belle Epoque hotels, Monte Carlo casinos, secluded hilltop villas and sexy pool boys. But what about the other Riviera -- the Italian Riviera?
What better way to savor, seduce, and share with your date than a meal of small plates? Whether you're just craving a few nibbles or looking to show off your gastronomical prowess by creating your own unique tasting menu, these small-plate havens are sure to spice up your night.
What do you get when two divas collide on South Beach? No, it's not the latest in celebrity feuds, but a much-hyped collaboration between designing diva Kelly Wearstler and the iconic property, The Tides Hotel.
There was a time when grandparents lived just down the street and saw the grandkids everyday. But, with competing schedules and long-distance families, many of today's clans don't have that luxury. So what's the answer?...
Wrote copy for 36-page brochure and website for West Caicos Reserve -- a new, exclusive resort community from The Ritz-Carlton Hotel Company, Logwood Development Company, and the Turks & Caicos Island Government.
A 2,000 word advertorial for NYC tourist organization celebrating the magic of New York in winter. USA Today and other national newspapers.

COPYWRITING / WEB CONTENT

Wrote introductory copy and all product descriptions for Mix & Match interactive fashion tool.
New York editor for social networking site. Updating homepage features, writing weekly newsletter, and maintaining editorial integrity of the website.
Worked with team to develop prom website for teens. Planned and created all content, architecture, and editorial schedule
Wrote website copy for West Caicos Reserve / The Ritz-Carlton development.
Wrote and edited corporate newsletter for West Caicos Reserve investors.
Created all content -- homepage, channels, landing pages, and articles...
Conceived and created new tool for Tommy Hilfiger. Provide copywriting for seasonal updates.
Wrote copy and helped craft brand voice and idenity for new tween skincare line.

RELATIONSHIPS/DATING

With more and more adults today delaying marriage, focusing on careers, solo parenting or opting out of the dating scene altogether, parents are having a harder time communicating with the younger generation.
It can happen in an instant. One minute, you’re holding hands in the park, feeding each other sushi at sidewalk cafes, and dressing up for nights on the town. The next, you’re sprawled in front of the TV in dingy sweats, boasting about who’s going to kick whose ass...

BOOKS

First book about female commitment phobia. Featured on The Today Show. Also in Shape, Fitness, AOL Love Coach, USA Today, among others.
First book to address the 18+ million young adults (ages 18-34) living at home with parents. Featured on CBS' The Early Show, The Today Show, Money Magazine, Fortune, Washington Post, and many other outlets.

TEEN/BEAUTY/STYLE

What do you get the dog who has everything? From Swarovski crystal doggie vests to crocodile leather totes, the high-end pet market is exploding, giving a whole new meaning to the term “living in the lap of luxury.”
If the Shoe Fits: Cool Styles You'll Love

General

Travel essentials for little jet setters.
Top luxury destinations for families.
Featured blogger on newly relaunched Momformation blog from BabyCenter.com
MAMAISTA (the chic little daily for moms) is a free daily e-mail newsletter and website that delivers the coolest, most useful products and services for babies, tykes, tots and moms.
Valentine's Day kid party roundup.
Editor-in-Chief, Jamrock Magazine's Prosperity Issue
Co-founder and publisher of A-List Mom, the chic little daily for moms. "Best of the Web 2010 / Kids" - InStyle Magazine "Must-See Site" - Pregnancy Magazine "Best Facebook Page for Parents" - Babble.com
Discovering the Not So Secret Urban Garden.
Picked and wrote the top 50 best design blogs for moms, featuring the best kids style, home design and crafting.
While the Hamptons and the Berkshires are popular spots for many families, the Lake George area in the Adirondacks continues to be a draw for those who want a more laidback, affordable and nostalgic summer experience.
Acting as one of five bloggers for Babble's new Family Style blog.
Compiled and wrote 200+ product guide for babies and toddlers featuring top 5 products across multiple categories, including cribs, bassinets, diaper pails, monitors, etc.
Mother and daughter style roundup, with coordinating designer wear.
Many first-time moms forget about everything besides the baby - and that includes their bodies. Here's how to take care of mama while you're nurturing your newborn.
For centuries, communities have gathered to break bread, to enjoy the bounty of the land, the fruits of their labor. Food and its harvest was something to rejoice and bond over; the dinner table a place to share communal wisdom, take sustenance after a hard day's work, and refuel bodies in kinship..
Festive and stylish Easter party ideas.
There I Said It: A newbie's guide to the perils, pitfalls, and politics of online mothering. As anyone who has ever mustered the courage to post a question on a message board knows, moms can be judgmental and downright mean. Over time, I have met some amazingly supportive moms. But there can also be a nasty side to mothers online. Whether it's a controversy over SAHM vs. WOHM, or the benefits of breastfeeding vs. the evils of formula, there's always a brouhaha brewing on the boards. Here's a heads-up, so you know just who you're dealing with, and how to avoid becoming part of the problem.
Editor-in-Chief, Jamrock Magazine's Summer Issue
Editor-in-Chief, Jamrock Magazine's Winter Issue