Amazon has struck a new deal to distribute its books outside of its popular online store. Houghton Mifflin Harcourt’s brand new New Harvest imprint will now publish “all of Amazon Publishing’s New York-based imprint’s adult titles in print and distribute them in North America outside of the Amazon.com platform.”

When Amazon Publishing’s East Coast Group launches its inaugural list next fall, it will include books by Tim Ferriss, Penny Marshall, Deepak Chopra and James Franco. Last year Houghton Mifflin Harcourt mounted a major restructuring.

Amazon Publishing’s East Coast Group publisher Larry Kirshbaum had this statement: “Our goal has been, and remains, to introduce authors to as many readers as possible … This new agreement with Houghton Mifflin Harcourt enables us to broaden our distribution and get our books into more readers’ hands.”