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Spin the Agencies of Record

Account wins in this edition of Spin the Agencies of Record include a charity walk, a huge sporting good franchise, a mobile marketing solution, and the CSR division of a global ad firm:

  • Susan Davis International (SDI) talks the talk for the Help the Homeless Walk on November 20th on the National Mall.
  • Sports Authority gears up with Team Detroit as agency of record
  • KCSA serves up Phase III, the first ultra-filtered milk recovery drink for athletes (it’s chocolate!)
  • Dan Klores Communications (DKC) has the 411 on Augme Technologies, a mobile marketing company as agency of record.  Augme’s AD LIFE allows consumers to interact with preferred ads, products and services they’re interested in.
  • Saatchi & Saatchi S hires Atomic PR to help with research, strategic planning, content development and social media initiatives.
Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!