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Nexstar Plans to Launch Local News at Recently Acquired WJMN

When its recent deal for two affiliated stations in Green Bay and Marquette, MI closes, Nexstar Broadcasting plans to launch local news for the Marquette area.

Marquette’s WJMN is currently run as a satellite station of Green Bay’s WFRV, rebroadcasting its programming with the assistance of a small local crew. Nexstar president and CEO Perry Sook tells Broadcasting & Cable that the company plans to develop a unique, local identity for WJMN.

“We’ve found ways to make a lot of money on news in markets that size,” Sook told B&C. “We plan to develop a separate news presence and sales staff; local news is definitely a part of the future for that station.”

Nexstar agreed to a $20 million deal for the two stations earlier this week.

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