“We are very excited to have someone of Mike’s caliber leading our news organization into the future,” Steve Carter, president and general manager of WCSH and WLBZ, told the Daily News. “Mike is familiar with the NEWS CENTER brand, and his credentials will only strengthen our broadcast and digital positions in the market.”
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O’Brien’s departure comes days after the Portland, Maine NBC affiliate’s meteorologist, Joe Cupo, went on air to refute allegations he was a client of an alleged prostitution ring in Kennebunk, Maine.
The Press Herald said the station would not comment on why O’Brien left but did back the decision to put Cupo on air,
Steve Carter, the station’s president and general manager, would not comment Tuesday on O’Brien’s departure. He would not say why or when she left the position. “It’s a personnel matter, and it’s not something we comment on,” Carter said. He said he supported the decision to put Joe Cupo on the air to dispel rumors that he was a client of Alexis Wright of Wells.
O’Brien has been news director at WCSH since 2008.
Carter, who was previously vice president of marketing and promotion at Gannett’s Denver duopoloy KUSA-KTVD, succeeds Steve Thaxton, who left WCSH earlier this month to become president and GM of Cincinnati’s WCPO.
“Steve Carter has an enormous amount of knowledge and experience in local broadcasting,” said Dave Lougee, president of Gannett, in making the announcement. “There is no doubt that Steve will be an outstanding leader for WCSH.”
Carter had been with KUSA for 19 years, where he held several different positions in marketing and promotion. After Gannett acquired KTVD in 2006, Carter was named VP of marketing and promotion for the newly formed duopoly.