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Posts Tagged ‘mobile’

Why Instagram’s Web Profiles Could Benefit News Organizations

Earlier this week, Instagram announced that it would be bringing its profile pages to the Web. Currently, Instagram has been a mobile-only entity, where users could upload images only through their mobile devices and browse friends’ and brands’ pages only through mobile devices.

Now, this is going to change, according to an Instagram blog post announcing the move:

“Your web profile features a selection of your recently shared photographs just above your profile photo and bio, giving others a snapshot of the photos you share on Instagram. In addition, you can follow users, comment & like photos and edit your profile easily and directly from the web.”

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3 Lessons Journalists Can Learn From Circa

Roughly a week and a half ago, a new mobile app launched for iOS devices that may have a big impact in news circles – not just in terms of usage, but in how it may affect the way journalists and news organizations think about presenting the news for a mobile audience.

The app, known as Circa, is branded as “the best way to read the news on your phone.” As opposed to functioning like an RSS feed by incorporating entire stories for users or as an app providing short summaries to recap major news stories, Circa offers a snack-able alternative for story consumption.

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5 Stats to Note From Poynter’s iPad Eye-Tracking Study

Last week, Poynter shared findings from its recent eye-tracking study. Using “eyetracking gear, observation and exit interviews,” Poynter tracked 36 people as they engaged with news stories on an iPad, an article for the study noted.

In order to make sure differences between study participants were apparent, Poynter brought in candidates from two separate age groups: 18-28-year-olds and 45-55-year-olds.

According to Poynter, iPad users in the study fell into one of two categories when they were interacting with a news story:

“People were either intimately involved with the iPad screen while reading during our recent eyetracking study — keeping nearly constant contact while touching, tapping, pinching and swiping to adjust their view — or they carefully arranged a full screen of text before physically detaching as they sat back to read.”

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Mobile Users Turn to Established News Sources, Survey Says

There’s a new survey out that paints an interesting picture about how digital news consumers are getting their news. The survey, which was backed by The New York Times, gathered responses from 3,022 U.S. adults between the ages of 18 and 65 to understand the news sources users are accessing.

Of those adults surveyed, 85 percent were categorized as “news consumers” who access news multiple times per week.

According to a Poynter article on the survey, 53 percent of “digital news consumers” noted that they turn to Web-native sources, such as The Huffington Post, Yahoo News, or Drudge Report. Compare this to 43 percent of news consumers who said that they access “established news” organizations, such as The New York Times or CNN, to get their news.

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5 Stats That Should Have Journalism Organizations Thinking About Mobile

It’s no surprise to anyone reading this that mobile devices, such as smartphones and tablets, are skyrocketing in popularity and usage. But it’s still shocking to see some news sites that aren’t fully optimized for the mobile experience.

I’m guessing some organizations aren’t putting as much stock in it due to resources and actually having people in house who can ensure products work on multiple platforms. But perhaps some organizations just don’t understand the growth in users adopting tablets and smartphones to get the news.

A study released earlier this week by the Pew Research Center’s Project for Excellence in Journalism, which surveyed 9,513 U.S. adults, shows a clear picture of the growth of mobile usage.

Here are five stats that I believe news organizations will find intriguing:

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