“Snowfall” has become a verb in many newsrooms after The New York Times launched its beautiful multimedia project earlier this year. Though the format was touted as the future of online storytelling by some, The Times wasn’t the first to pull of this type of format. If you’re looking for inspiration to make snow fall in your own newsroom, here are a few other examples, not all of which come from newsrooms, as I think it would be irresponsible of us to confine ourselves to the sphere of news organizations when collecting inspiration for innovative storytelling formats.

1. Pitchfork: Glitter in the Dark

Favorite feature: Layering multiple shots in the background that change as you scroll, mimicking the action of a photoshoot.

 

2.  ESPN: The Long, Strange Trip of Dock Ellis

Favorite feature: Curtain-style parallax that reveals the next layer of content as you scroll. (Tutorial on how to do this).

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