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Posts Tagged ‘Curt Detweiler’

Detweiler Assumes CCO Post at Grey SF

detweiler1We’ve got the Grey double-whammy today as the agency, fresh off of winning the Papa John’s biz, has now also welcomed Curt Detweiler as chief creative officer of its San Francisco office. And so, thus ends Detweiler’s brief spell at Arnold SF, where he apparently landed just nine months ago to serve as EVP/ECD/managing director. Whatever the case, it appears the dust has settled on his next gig, as he now takes over as CCO of the 75-person-strong Grey SF, where he will partner with the agency’s president, Milan Martin, who joined at the end of last summer.

Detweiler’s new boss, Grey North America CEO Michael Houston, says in a statement, “Curt is going to be an outstanding partner to Milan as Grey San Francisco’s resurgence and rapid growth continues under his leadership. Curt’s creative track-record on big brands and big clients in every channel, across Europe, Asia and the United States at many of the finest agencies, underscores the aggressive plans we have for Grey on the West Coast.”

To refresh your memory of Detweiler’s resume, prior to Arnold, the creative vet spent a few years as EVP/ECD at McCann SF and served in the senior creative level at the likes of Ground Zero and TBWA\Chiat\Day New York and L.A. during his career. The Grey SF top creative post (which was ECD at the time) was previously held by Jack Fund, who left the agency last fall.

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Hmm, So Detweiler Lands at Arnold After All?

We first heard about this at the beginning of July and at the time, the Arnold camp couldn’t confirm that Curt Detweiler had assumed a senior-level post at the Havas-owned agency. Well, what do we have here, it appears that Detweiler has updated his LinkedIn to show that he’s now EVP/managing director/ECD at Arnold Worldwide. It doesn’t seem too far-fetched considering that Arnold’s global CEO is Robert LePlae, who in 2009 while serving as McCann North America president, brought on Detweiler as the agency’s North American creative chief.

LePlae eventually split from McCann in fall 2011 and landed at Arnold a year ago to initially assume the role of global president. As for Detweiler, the creative exec remains based out of San Francisco it appears. We’re trying to get  confirmation on his arrival and specifics such as his start date from Arnold, but as you may know, Detweiler spent several years as a creative director at various TBWA offices and served as partner/ECD at the now-defunct Ground Zero before joining McCann.