After spending the last four-and-a-half years at R/GA’s New York hub, where he served as senior strategist, working with clients ranging from Nike to Unilever to Samsung in the process, Jon Jones has left the agency for the digital age to assume the chief digital officer position at The Incite Agency. In case you don’t know what Incite is, it’s the communcations firm co-founded by Robert Gibbs, President Obama‘s former press secretary. Jones has some history with Obama as he served as his first digital strategist for his 2008 presidential campaign. During his career, Jones has also worked for trades like The New Republic.
Posts Tagged ‘President Obama’
Last week, those perennial rabble-rousers at The Onion took it upon themselves last week to offer up a blow-by-blow account of a Twitter tiff (albeit fake) between President Obama and The Audubon Society (home to “the original tweeters” as the latter says). The slideshow thus prompted the president (or those handling his Twitter account nowadays) to suggest the Audubon Society as a Friday Follow on Twitter (Mashable has a summary of what transpired here).
Well, inspired by the goings on, GS&P decided to get its client, Audubon, in on the joke while thanking @BarackObama for the #FF by coming up with a musical effort dubbed “Tweet Your Tweet.” The project, which is a collaboration between the Goodby camp and Swedish music production company, Dinahmoe, matches bird chirps to the corresponding tones/letters (a, b, c, d, e, f, g) in your tweets. As you can see in the image above, the president’s account is aptly enough the first to get a nod in “Tweet Your Tweet,” which can get somewhat grating after a while but hey, gotta appreciate the quick turnaround. Regarding the effort, GS&P chief digital officer Kalle Hellzen says, “…we immediately jumped on the opportunity to bring more #birders into the Audubon society. We developed the perfect ‘thank you’ to @barackobama and a fun experience for everyone else to play with.”
Credits after the jump.
Yes, folks, the muscle-bound, self-proclaimed “Alpha Dog” and proprietor of Omnicom-owned, Fort Lauderdale-based agency Zimmerman continues his apparent quest to reach Fox News-level punditry by offering his own response to President Obama‘s state of the union address (and without a Poland Spring water bottle in sight, no less). With printed talking points in front of him, Zimmerman, who last discussed “parking his assets” in the wake of Obama’s reelection, now preaches about the deficit, unemployment and more. To sum it all up if you can’t make it through the seven-minute sermon, Obama doesn’t “give a damn about the Constitution” according to Zimmerman. Happy Friday!
There’s no children’s choir singing hymns of impending doom a la Jeff Goodby‘s controversial pro-Obama submission (which has since been pulled, drats), but now-official Martin Agency CCO Joe Alexander and a few of his pals make clear their political leanings via the clip above. The spot, dubbed “Let’s Finish the Job,” was created outside the agency and actually originated with SVA students who Alexander taught last year. It’s perhaps a bit less divisive than what Goodby was preaching, but reiterates what many were chanting during President Obama‘s stop in Ohio this morning: “Four more years.” Feel free to leave your kudos or scorn below. Credits after the jump.
-Hamburg-based skin care brand Beiersdorf, the owner of Nivea among other products, has had a busy day. First off, its lead global creative agency Draftfcb appointed Constantin Kaloff as global ECD on the brand and second, Beiersdorf has shifted North European media duties from Carat to MEC.
-Barbarian Group offers its brief, amusing take on W+K’s new Facebook spot. link
-In case you missed, here’s your list of 2012 MIXX Awards winner, which included the likes of RPA. link
-And now, let’s enjoy a little “Party Traning” from Swedish fashion brand, Björn Borg (above). link
-USA Today enlists the services of comScore to aid in online ad measurement. link
-WestJet and TBWA\Canada have parted ways. link
-Following a review that started in July, EVB’s London office has picked up global social AOR duties for Chivas Regal. link
-Deutsch LA kicked off its new “Why VW” brand campaign for Volkswagen that includes the spot called “Smiles” above. link
-Well, this is interesting. As part of Adweek‘s “Brand Genius” honors, the trade is bestowing its first “Brand Visionary” award upon NYC mayor Mike Bloomberg.
-By the way, have you seen the fake NYPD ads that are complementing today’s Occupy Wall Street anniversary? link
-Global creative agency ATTIK promoted Michelle O’Hea to account director on Scion.
-Chicago-based agency Tris3ct promoted CSO Thomas Stiefermann to EVP/managing director of its new El Segundo, CA office.
-Vegas-based The Pitch alum SK+G has been appointed as agency of record for a handful of Orient-Express luxury hotel properties in North America.
-New York comms firm Roth Partners was named AOR for Newell Rubbermaid’s baby product brand Graco in North America. There was no formal review and billings were undisclosed.
-Creative producer Nicole Visram joined L.A.-based Arcade Edit as EP.
-So, what can the ad tech world learn from the new iPhone? link
-If its stock tumble wasn’t enough, Nokia has now had to apologize for a “faked” Lumia 920 ad. link
-Loyola Marymount University and thinkLA have teamed up to launch the mSchool: Institute for Marketing at LMU.
-The One Club’s international short film & video competition known as OneScreen Festival announced its jury lineup. link
-Draftfcb has shut down shop in Melbourne. link
-Publicis Groupe agency Rosetta appointed Jennifer Friedberg as managing partner, consumer products & retail.
-Coca-Cola tops one list of “most liked advertisers on Facebook.” link
-Well, this is old, but pertaining to topics of the week. link
It looks like L.A.-based agency Zambezi has moved on from the whole Ashton Kutcher thing, and we don’t mind (above).
-Razorfish Health and Publicis Healthware International have joined forces to become Razorfish Healthware.
-The Art Directors Club is collaborating with one of our favorite record labels, Ghostly International, on a September event in NYC (above). link
-WPP-owned audience-buying company Xaxis has welcomed Havas alum Damien Healy as director, technology and product for EMEA.
-Minneapolis-based digital agency space150 has developed a new website for the DQ. link
With the Republican National Convention now underway in Tampa, we figured it’s rather timely and appropriate to shine a light on Twitter-centric effort dubbed “Smack a Candidate.” We’ve been told this hashtag-driven battle between Mitt Romney and President Obama is a little side project launched last week by L.A.-based creatives Michael Miller and Marcus Wesson, whose days jobs are at IPG shop, Dailey. Anyhow, as the trailer shows you above, “Smack a Candidate” encourages you to tweet #smackobama or #smackromney and let the presidential candidates (or amusing likenesses of them, at least) go at it. According to the “Smack” calendar on the site, today marks round 1 of 3 in honor of the RNC and goes down starting at 12pm PST. If only they punched harder, though…
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