Did you know that 87 percent of business to business (B2B) marketers now use social media?

And with good reason: social media is one of the most effective marketing tactics in the arsenal of the B2B brand, with these firms using platforms such as Twitter, Facebook and LinkedIn to raise awareness (79 percent), acquire customers (74 percent) and generate leads (71 percent).

This infographic from Clearpoint Agency takes a closer look at social media marketing for B2B companies.

(Source: Clearpoint Agency.)