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Cool People On Twitter Follow Cool People On Twitter – But How Can You Tell Who They’re Following?

Checking out who other users are following on Twitter is a great way to find people to follow yourself. After all, there’s every chance that somebody you follow and respect is following even cooler people. And what about the people they are following – how cool must they be?

Problem is: how do you tell who other people are following?

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Question: Who Should I Follow On Twitter?

Answer: whomever you like.

There is no right or wrong here – all that matters is that the people you are following are right for you. It definitely pays to keep your network optimised and relevant, but the actual particulars of your follow policy are entirely up to you.

After all, it’s your Twitter. Your experience. So the people you follow should reflect your interests and needs. Asking somebody else to do this for you is like asking somebody else to do your grocery shopping – unless you give them a very specific list, most of the time you’ll just end up being disappointed. And if you’ve already made your list, why do you need their advice?

Sure, take recommendations and check out friends-of-friends and the networks of people you respect, but don’t just blindly follow away. Find the time and do the work. Your Twitter experience will be all the richer for it.

Want More Followers? Twitter Might Be Able To Help You… For A Price

This is all hearsay and rumour at the moment, but then most of these kinds of things involving Twitter usually are. How far back was it that we started hearing about premium accounts?

Anyway, according to Peter Kafka (@pkafka) at AllThingsD, there’s a chance that Twitter could be planning to offer a variation on its Promoted Tweets feature to common or garden users such as you and I.

According to Kafka:

People familiar with the company’s plans say it has been discussing yet another revenue generator: Think of it as a “Promoted Tweeter” product, which highlights specific user accounts, designed to bump up follower counts.

My sources weren’t sure about the business model behind the product, which may be because Twitter itself doesn’t know yet. Some obvious possibilities: Twitter could charge users based on the number of followers they acquired, or simply based on the exposure their Twitter accounts received.

Twitter’s spokesman Sean Garrett (@SG) stated via email, somewhat vaguely:

“We will eventually have full suites of both promoted and commercial products. All the components of these two buckets of product have yet to be determined. Some are currently being tested publicly now. Some will be tested soon. Some are just ideas that we are broaching externally for feedback.”

It’s very debatable how much value something like this would bring. Of course, make this cheap enough and the spammers, mass-marketers and churners would likely be all over a product like this.

But for everybody else the very concept of paying for followers, even indirectly, goes against everything that makes Twitter work – being remarkable, engaging with others and ensuring your network remains optimised as much as possible.

Of course, Twitter’s suggested user list essentially gave this opportunity to lots of high-profile celebrities and brands for free, and many benefited from this with millions of followers, almost overnight. And while there has definitely been a value there for some, the quality of those followers is considered to be fairly low.

And this was when they didn’t cost a penny. Put a price on that – assuming you can – and that quality is likely to dip even further. It could work like Google Adwords, where you only pay Twitter for each person who clicks on your promotional tweet and/or becomes a follower, but that in no way guarantees any kind of quality.

More importantly, for many Twitter is still seen as a numbers game – the person with the most followers wins. By adding a business model to that the company is basically telling the world that that’s exactly what it is.

Having Trouble Finding Cool People To Follow? Find Out Who Your Retweeters Recommend

I’m going to make an assumption here, and that is that you’ve taken the time to ensure your Twitter network is optimised, that you regularly engage with it, and because of this the people within that network are folks that you trust.

If not, I suggest you start over.

I’m not a huge fan of Twitter’s internal retweet mechanism, and probably ninety per cent of the time I still do my retweets the good, old-fashioned way, but the feature is slowly beginning to grow on me. In particular, I like to spend a few minutes each day in the retweets by others folder, as this is a fantastic way to find new people to follow.

I just browse through the list of retweets by members of my network, and where something strikes me as funny, interesting, informative or just plain weird, I’ll check that person out. If it’s a good example of the kinds of things they regularly tweet about, I’ll follow them.

The psychological effect of seeing lots of avatars (as opposed to one) below a given retweet certainly aids in the ‘check out’ process, but we’re only human. And I’m not sure that’s any less indicative of quality.

Moreover, this can also assist in downsizing your network, too, as from time to time you will find somebody you thought you liked retweeting lots of stuff that you definitely do not. Swings and roundabouts.

There’s purpose here, and it’s worth making it a part of your Twitter day. It’s not all gold, of course, and on some occasions you won’t find anybody to follow. On others, it might simply be that you discover one or two inspiring statements which you feel compelled to share with your network. And that too has a lot of value.