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Posts Tagged ‘social media growth’

Messaging And Social App Use Tripled In 2013 [STATS]

Messaging And Social App Use Tripled In 2013 [STATS]

Use of social media and messaging apps grew 203 percent year-on-year in 2013, with overall app use rising 115 percent over the same period, reports Statista, citing data from Flurry Analytics.

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Brand User Engagement Growing 9 Times Faster Than Twitter And Facebook, Says Study [INFOGRAPHIC]

Brand User Engagement Growing 9 Times Faster Than Twitter And Facebook, Says Study [INFOGRAPHIC]

The entertainment industry saw a 498 percent growth in inbound messages on Twitter last year, and 350 percent across Twitter and Facebook combined, as consumer brand engagement rose by 178 percent in total across all industries between Q2 2012 and Q3 2013, reports Sprout Social.

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Social Media Growth Worldwide – 2 Billion Users By 2016, Led By India [STATS]

Social Media Growth Worldwide - 2 Billion Users By 2016, Led By India [STATS]

While social media growth around the world has slowed, certainly in the U.S. and Western Europe, it’s far from stopped, with the huge opportunity to recruit new users in less-developed markets ensuring that the social networking uptick will continue for years to come.

Indeed, some 200 million users globally were added in the past 12 months, with 1.61 billion people now active in social media. This is expected to advance to 1.82 billion next year before breaching the 2 billion mark in 2016.

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Facebook, Twitter, Google+, Pinterest, Instagram – The Growth Of Social Media [INFOGRAPHIC]

Facebook, Twitter, Google+, Pinterest, Instagram - The Growth Of Social Media [INFOGRAPHIC]

You know that social media thing?

It’s getting pretty big. Collectively, Facebook. Twitter, Google+, Pinterest and Instagram now have billions of users, and brands around the globe have their arms open wide – 93 percent of marketers now use social media for business purposes.

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Tumblr, Facebook, Twitter, Instagram & Snapchat – How Teens Use Social Media [INFOGRAPHIC]

Tumblr, Facebook, Twitter, Instagram & Snapchat - How Teens Use Social Media [INFOGRAPHIC]

In case you haven’t noticed, teenagers do things differently.

While Twitter and Facebook have quickly established themselves as the de facto social networks across almost every major industry for adult users, these platforms, while still popular, certainly aren’t the be all and end all with the younger demographic.

Indeed, image-led social channels, such as Tumblr, Instagram and Snapchat, are rapidly growing in popularity amongst 13-19 year-old losers, and it might be at the expense of their more established, but increasingly less cool, older brothers.

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U.S., Europe, Asia, Middle East, Africa, Latin America – Social Media Growth Worldwide [INFOGRAPHIC]

U.S., Europe, Asia, Middle East, Africa, Latin America - Social Media Growth Worldwide [INFOGRAPHIC]

Did you know that nearly 1 in 4 people worldwide will use social media in 2013, and that by next year, two billion users globally will log on to platforms such as Twitter, Facebook, LinkedIn and Instagram?

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UK Increasingly Choosing Social Over Search, Suggests Data [STUDY]

UK consumers, particularly those in the key 18-24 and 25-34 demographics, are increasingly sourcing a lot of their online content via social media, as opposed to search, reveals a new study.

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How To Build Your Audience On Social Media [INFOGRAPHIC]

Did you know that a recent study showed that 80 percent of marketers say that social content has been a primary factor in generating exposure for their business?

So, here’s the million dollar question: how do you build your followers and fans on platforms such as Twitter and Facebook?

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How Do Social Networks Compare To The Global Economy? [INFOGRAPHIC]

Pound-for-pound, how do social networks compare to the economies of countries around the world?

Well, Facebook has more than one billion registered users, which is not far off the population of India. Facebook’s revenues are roughly on a par with the GDP of Guinea, and its revenue per employee is comparable to the per capita GDP of Kuwait.

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Half Of UK Population Will Be Active On Social Media This Year, Says Study [REPORT]

Slightly more than half of the population of the United Kingdom will be using social networks in 2013, with further growth, albeit at a slowing pace, expected over the next few years, reveals a new study from eMarketer.

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