Rich Gorman analyses the power of Google’s often overlooked +1 feature and its correlation to SEO.
Social media platforms have always enabled users to show approval of a link or other piece of content posted to a profile. The point of these features was originally to show that a person either had an interest in the content posted or had simply clicked the link and read the content. These actions help to rank the page on search engines for others to find. Online marketing authority Rich Gorman recognizes that likes and approvals communicate to other searchers and social media users that a piece of content is worth their time. Read more