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AllThingsD Parting Ways With Dow Jones (Fortune)
The team behind influential tech site AllThingsD is severing ties with founding owner Dow Jones, a subsidiary of News Corp. Fortune reported last month that AllThingsD co-executive editors Kara Swisher and Walt Mossberg had hired investment bank Code Advisors to find outside investors, as they continued to negotiate with Dow Jones about either ending or extending a partnership agreement that was set to expire on Dec. 31. In the end, however, they were not able to work out a deal. Not only does that mean the AllThingsD team will no longer share content and certain advertising functions with Dow Jones, but also that Mossberg will leave his Wall Street Journal column after 20 years (he has been with the paper for a total of four decades). Dow Jones also will retain the AllThingsD brand. All of this becomes effective at year-end. AllThingsD First things first: We’re keeping the Steelcase hot-seat red chairs. Forever. In fact, we own quite a few now. And we’ll still be scooping and reviewing all things digital right here, at this Web address, for a few more months. So, while we appreciate the teary farewells we’ve been receiving across the Web, they’re premature — not by just months, but by many, many years. GigaOM The decision leaves All Things Digital — which was wholly owned by Dow Jones — in limbo while it tries to find a new media partner or buyer. NYT Dow Jones confirmed on Thursday evening that the company would part ways with Walt Mossberg and Kara Swisher at the end of the year when their contracts expire. Gerard Baker, editor-in-chief of Dow Jones and managing editor of The Wall Street Journal, said in a statement that the Journal was increasing its bet on technology coverage even without Swisher and Mossberg, its most prominent stars. FishbowlNY The separation of AllThingsD and Dow Jones also means the end of Mossberg’s tenure at The Wall Street Journal. He had been with the paper since 1970. TheWrap Swisher and Mossberg launched AllThingsD in 2003, and it quickly became a must-read tech site. Its annual “D” conference is a Who’s Who of Silicon Valley that makes millions of dollars annually for the journalists and Dow Jones. The conference brand had expanded into a media version and to Asia in recent years.