Heather Marshall

Boston, MA 02302 USA
Website: http://www.periwinkle-studio.com

Professional Experience

Full-time freelancer with ten years of experience designing and art directing magazines, book covers and interiors, newsletters, and marketing collateral for a number of high-profile companies. I am proficient in Adobe design software (InDesign, Illustrator, Photoshop) and have extensive knowledge of print production, photography, typography, art buying, and photo research. Working knowledge of HTML and CSS.


Editor (photo, picture)
3 Years
Art Director
4 Years
Graphic Designer
10 Years


Books & Literature
6 Years
3 Years


Magazine - Large Consumer/National magazines
6 Years
Book Publishing Trade/B2B
6 Years
Marketing (firm) - Small to mid-sized corp. cl
1 Year

Total Media Industry Experience

14 Years

Media Client List (# assignments last 2 yrs)

Adams Media (6-10), PreMedia Global (3-5)

Corporate Client List (# assignments last 2 yrs)

Community Counseling of Bristol County (3-5), The American Society of Law, Medicine & Ethics (6-10)

Other Work History

Design Manager, PreMedia Global Designed higher education textbooks and course materials for clients including Pearson Education and Cengage Learning. Directed and mentored offshore designers and created marketing materials as needed. Art Director, The Pohly Company Managed, designed, and Art Directed several custom publications for clients including Hannaford Supermarkets, Fidelity Investments, and OppenheimerFunds. Directed photo shoots with photographers and stylists. Book Designer, Adams Media Created original interior designs for nonfiction trade books. Senior Designer, Cooks Illustrated and Cooks Country magazines Designed magazine layouts for two bi-monthly publications and directed photo shoots with photographers, stylists, and test cooks. Design/Production Coordinator, Harvard Business Review Typeset manuscripts into templates, styled text, input editorial copy changes into layouts, and prepared files for prepress.

Technical Skills

Print design Photo editing

Computer Skills

Adobe InDesign CS6 Photoshop CS6 Illustrator CS6 InCopy Acrobat Microsoft Office Suite (Mac OSX) Working knowledge of Dreamweaver and Muse.




Gold Astrid Award for the January 2009 Issue of fresh magazine





Double sided brochure card highlighting services and programs offered.
Poster to advise clients of insurance changes and actions that they should take to continue care.
Poster to advise clients the company's policy regarding missed appointments.
Recipe contest advertisement for 'fresh' magazine.

Book Design

Interior chapter opener and section opener spreads for a textbook in the high school market.
Textbook cover for the higher ed market.
Unit and section opener spreads for a textbook in the high school market.
Textbook cover for the higher ed market.
Unit and chapter opener spreads for a textbook in the high school market.
Textbook cover for the higher ed market.

Publication Design

Opening spread for a feature article appearing in Destination: Vacation magazine. I conceptualized and designed the layout, researched and acquired the stock photos, color corrected images, and prepared files for the printer.
Opening spread of a feature article in Hannaford's fresh magazine. I conceptualized and designed the layout, directed the photo shoot with the photographer and stylists, color corrected the images, and prepared the files for the printer.
Commissioned photographer and art directed photo shoot.
Feature spread and article design for Boston Home magazine.
Stylized type and researched stock art for this department in Boston Home magazine