Jay Clark

Columbus, OH USA
Website: http://jay-clark-83cs.squarespace.com/

Professional Experience

Author of Finding Mr. Brightside and The Edumacation of Jay Baker with 10 years of experience in digital marketing management (e.g., email, display, affiliates), copywriting, and social media.


10 Years
Book Author
10 Years
Social Media
7 Years


10 Years
Family, Children & Teenagers
10 Years
Other, Specify
15 Years


Advertising, client side
4 Years
Marketing (in-house) - Fortune 1000 corp. clients
10 Years
Advertising agency
1 Year

Total Media Industry Experience

11 Years

Media Client List (# assignments last 2 yrs)

Henry Holt & Co. (3-5)

Corporate Client List (# assignments last 2 yrs)

DSW (6-10), Tidy Cats (6-10), California Pizza Kitchen (10+), White Castle (3-5), Bush's Beans (3-5), Nestlé Toll House (3-5)

Technical Skills

Photoshop, Squarespace, Adobe Test & Target, Omniture, SiteCatalyst

Computer Skills

Word, Excel, PowerPoint, Google docs, Evernote, Scrivener, Trello, etc.




YouTube Scriptwriting

The script for the 2015 installment of Kitten Week--Tidy Cats' ferociously cute answer to Shark Week--practically wrote itself. Here's the end result.
A funny, tongue-in-chip continuation of Nestle Toll House's popular #FreezerBurn series.

Twitter Copywriting

The goal: To inspire the consumer to rise above the ordinary by providing knowledge that enables them to add a little something unexpected to their routine. The voice: An intuitive best friend with great outside-of-the-box ideas and perfect timing.
The goal: To infuse a more Twitter-friendly, humorous, conversational style into each post while keeping the focus on shoes. The voice: First-person, Amy Schumer-esque perspective on what it's like at the store after hours.

Facebook Copywriting

The goal: Per Facebook's new parameters for brand pages, create print-ad-quality posts with compelling copy and appealing imagery. The voice: Fun and fresh but with an emphasis on encouraging the consumer to explore the power of shoes outside their comfort zone.
The goal: Continue to capitalize on the popularity (domination?) of cats on the internet with funny, that's-SO-my-cat copy and imagery. The voice: Third-person ("Tidy thinks..."), irreverent, and humorous. But never snarky.


My second young adult novel. I'll let Jerry Spinelli, author of Stargirl, do the talking: "I have rarely rooted for anyone - fictional or real - more than I rooted for Abram and Juliette. Jay Clark, you just wrote one of my favorite YA books ever. Thank you!"
From Booklist: "Jay's smarts, originality, and warmth make the old teen trope of the hot girl(s) falling for the doofus guy actually believable."