Daniel Zahor

New York, NY USA
Website: http://www.krop.com/danielzahor
Contact

Professional Experience

Having worked in the Advertising Agency environment for over fifteen years I have a great deal of experience creating and producing a wide range of products for a broad spectrum of clients. My diversified skill set always brings successful results whether the project is print for magazines or newspapers, collateral and OOH, or new media including online and mobile efforts.

Expertise

Production (print)
15 Years
Graphic Designer
15 Years
Social Media
10 Years

Specialty

Fashion
15 Years
Books & Literature
15 Years
Travel
15 Years

Industries


Magazine - Large Consumer/National magazines
15 Years
Online/new media
10 Years
Advertising agency
15 Years

Total Media Industry Experience

15 Years

Media Client List (# assignments last 2 yrs)

Random House Publishing (10+), Loews Hotels (10+), NBC Universal (1-2)

Corporate Client List (# assignments last 2 yrs)

DK Publishing (10+), Palm Bay International (10+), Warnaco (10+)

Other Work History

Production Manager, Agency212

Technical Skills

High-end retouching and image compositing, SWF animation, Animated and Static GIFs, Site Skins, Email Blasts, Leaderboard and Skyscraper ads, Quicktime Video pre-rolls with Companion Banners, Rich Media with Expandable Capabilities, Metadata and Click Tags for devices ranging from iPads and iPhones to Galaxy and Kindle. Collateral: Wild Postings, Bus Wraps, Bus Kings, Kiosks and Bus Shelters, Airport Dioramas, Digital Mall Displays,Brochures, Back-lit Duratrans, Taxi Tops, Trolleys, Pedicabs, Street Handouts, and Billboards.

Computer Skills

Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Animate (formerly Flash), Dreamweaver, Experience Design, Acrobat and Distiller, Fireworks, After Effects, Premiere, Lightroom, Bridge.) Final Cut Pro. Retouching software: Alien Skin and Eye Candy: These are third party plug in's for Photoshop that enable me to create stunning special effects. Fluid Mask: A program that also works as a Photoshop plug in that allows me to create intricate masking techniques with amazing results. I use this software primarily for high-end fashion work but it can be implemented for any client. QuarkXpress 8, MicroSoft Word, Excel, and PowerPoint.

Equipment

MacPro

References

Furnished upon request.

Work Samples

Digital Video

The source files for a Loews Hotels Jumbotron which ran in Times Square.
A quicktime movie for my client Loews Hotels created with Adobe AfterEffects which ran on Jumbotron screens in Times Square and other locations in NYC.
A video created in Adobe After Effects and Premiere.
A video for the Stephen King/Peter Straub collaberation Black House.
The Stinky Cheese Man (What more needs to be said!)
Sinatra Lives! A promotional video for the Radio City show.
An animated logo design utilizing an old sepia picture and some effects filters.

Package Design

Packaging design for an energy supplement that was created to add a bolt of lightning to your day!
An In-Store display for Cavit Wines where I created the die lines that carve out the mountain tops. I also recreated and retouched the labels on the bottles.
Tent Cards. So VERY important in regards to POS advertising. You see this display and you're buying this wine!
Case Card packaging design complete with die lines! Creative, retouching and production to industry specifications. The die lines part is critical as one must know when and how to implement spot colors for use in the CMYK printing process, overprint, and all sorts of other technical stuff that I love!
A "Necker" is exactly what you would expect it to be: A piece of advertising and promotion that slides around the neck of a bottle. In this case it's for Palm Bay International's Lunette wine.
Tray Pack's are critical to my clients as they identify their brand and recognition is reinforced. Plus, the understanding of how to create a Tray Pack from a Production standpoint is essential!

Retouching and Compositing

Retouching where the second bottle was added with a reflection, as well as the bowl of strawberries, and the overall image extended to the right.
A sample of color alteration where the furniture, tie and glassware were modified to a more pleasing turquoise and an image was added to the laptop screen.
Created for a presentation the red carpet was taken from another source and composited into an existing model shot.
Three women reflected in a wine glass for Cavit Wines. The link will take you to my website that animates the retouching process.
Retouching for a catalog cover created from scratch. The link will take you to my web site where you can view an animation of the compositing process.
A full page ad for a dotcom startup named Odigo. The link will take you to my web site which shows the retouching of the deflated football and the full page ad that it was used in.
A second piece of retouching for the dotcom startup named Odigo. The link will take you to my web site which shows an animation of the compositing created to "Pump UP Your Brand."

Magazine & Newspaper

A stunning piece of magazine advertising, don't you agree? The horizontal aspect has an eye-catching appeal in my opinion.
A print ad for a successful campaign promoting Borghese skin care products.
A print advertisement for ReMidas Wines which ran in Wine Enthusiast.
A print ad for Amazon Publishing's The Foreword Saga which ran in numerous trade publications.
An In-Store poster for Warner's that implemented the use of Pantone spot colors.
A print ad for the Loews Santa Monica Hotel that ran in numerous magazines nationwide.
A really, really great company with outstanding toys for our four-legged friends! What pet (or human) could resist?
A very classy print advertisement campaign that successfully advanced the Cavit brand.
Our Chilean Wine client's magazine advertisement that brought their brand greater exposure and increased sales. The photography alone was stunning!

OOH

Front Cover of the Bravo Affluencer Book that was created to entice current and perspective advertisers to the network.
Back Cover of the Bravo Affluencer Book that was created to entice current and perspective advertisers to the network.
Creative compositing for a poster promoting the luxury Helmsley Park Lane Hotel.
Large format posters for Palm Bay International's brand Aperol wherein I created the compositing from several different Photoshop files.
One of several wild postings (VERY large format posters) in and around NYC promoting the popular book and series.
Another wild posting in NYC promoting the popular Amazon book and series.
A full Bus Wrap for the very popular DK Eyewitness Travel series of books.
Another look at the full Bus Wrap for the very popular DK Eyewitness Travel series of books.
The rear view of the full Bus Wrap for the very popular DK Eyewitness Travel series of books.
A full Bus Wrap for Hyperion Publishing's The Witches of East End.
Another look at the Bus Wrap for Hyperion Publishing's The Witches of East End.
A stitch-In Card that is added to magazines for Warnaco's women's foundation products.

Web Animation

Bob The Builder's Project: Build It! A totally fun banner animated in Flash. The link will take you to my web site where you can view the SWF.
A logo animation that I created in Flash. The link will take you to my web site where you can view the SWF
I implemented some Photoshop filters to give this piece a Rotoscoped feel. I then created the animation in Flash - the palm tree fronds in the beginning create a feeling of space and depth. A very cool look in my opinion. The link will take you to my web site where you can view the SWF.
A fun little animation featuring a determined little dart soaring through the skies. The link will take you to my web site where you can view the SWF.
An artistic effort using Photoshop filters that transitions between an etched feel and gives the brand a classy look. The link will take you to my web site where you can view the SWF.
A second Rotoscope-style banner for Loews Hotels, this time on a golf course. The link will take you to my web site where you can view the SWF.

Artwork/Illustration

A frame from comic strip originally drawn by hand and recreated in Illustrator. My little sister getting zapped by me compliments of static electricity. Fun!
Pastel Illustration for the cover of a children's book.
A pastel and colored pencil drawing with a minimalist color scheme.
A black and white charcoal sketch of the statue of Sir Walter Scott in Central Park's Literary Walk.
A pencil drawing work in progress...