Marcia Layton Turner

Rochester, NY USA

Professional Experience

A bestselling author and ghostwriter and award-winning freelance business writer, I use my MBA to explore best practices and to profile innovative companies.

Expertise

Book Author
20 Years
Content Editor (online)
5 Years
Writer
15 Years

Specialty

Entrepreneurship
20 Years
Business (general)
20 Years
Personal Finance
15 Years

Industries


Book Publishing Trade/B2B
15 Years
Marketing (firm) - Small to mid-sized corp. cl
10 Years
Marketing (in-house) - Fortune 1000 corp. clients
5 Years

Total Media Industry Experience

20 Years

Media Client List (# assignments last 2 yrs)

Entrepreneur (6-10), US News & World Report (1-2), University Business (10+)

Corporate Client List (# assignments last 2 yrs)

Comcast Business (10+), ADP (6-10), Chase Bank (6-10), Walmart (3-5)

Technical Skills

Digital photo editing

Computer Skills

Microsoft Office

Equipment

Laptop, digital recorder, Nikon DSLR

References

Leah Nicholson, Jenkins Group, Inc. Melissa Ezarik, University Business

Awards

APEX Award (multiple years) Library Journal Business Book of the Year

Associations

American Society of Journalists and Authors Association of Ghostwriters

Showcase

General

15 Signs You're an Entrepreneur
(Entrepreneur 7/14/2014)
Interviews with well-known entrepreneurs about traits common to entrepreneurs.
Buy One, Give One
(Chase Bank 1/30/2015)
Profiles of several companies that have adopted the Buy One, Give One business model pioneered by TOMS Shoes.
Startup Incubators: The Pros and Cons for Entrepreneurs
(ADP 10/2/2015)
A look at the advantages and disadvantages of setting up shop within a startup incubator.
Simple Ways to Improve Your Payment Practices Right Now
(PNC Bank 1/3/2015)
A look at several strategies small businesses can use to improve cash flow.
Budgeting for Building Upkeep
(University Business 8/1/2015)
Deferred maintenance on higher ed campuses has become a major issue. This piece explores the solutions several universities are using to grapple with limited funds and aging buildings.