Marleen Adlerblum

New York, NY 10019 USA
Website: http://www.adlerblumdesign.com
Contact

Professional Experience

With many years of experience in all manner of print from concept to design through production, I have partnered with clients to produce projects we both are proud of, fulfilling the goal of communication through striking design. I have worked editorially on books and magazines, as well as on marketing, promotion and event collateral. My background includes work on the graphic side of museum exhibition design. After working in the marketing/promotion department of Metropolitan Home and Elle Decor magazines (Hachette Filipacchi Media), I have now returned to working for myself. For the marketing department of Crain's New York Business, I have created special sections, ads, and invitations.

Expertise

Art Director
20 Years
Graphic Designer
32 Years
Other, Specify
3 Years

Specialty

Books & Literature
10 Years
Education
8 Years
War & Conflicts
10 Years

Industries


Magazine - Trade magazines/publications (B2B)
12 Years
Book Publishing Consumer
15 Years
Marketing (firm) - Small to mid-sized corp. cl
15 Years

Total Media Industry Experience

32 Years

Media Client List (# assignments last 2 yrs)

American Historical Publications (10+), The Fund for Modern Courts (6-10), AARP (1-2)

Corporate Client List (# assignments last 2 yrs)

A&D Building (6-10), Crain's New York Business (10+)

Other Work History

Hachette Filipacchi Media, Metropolitan Museum of Art, San Antonio Museum of Art

Computer Skills

InDesign, Photoshop, Illustrator, Quark

Equipment

MacBook Pro, various printers, scanner

References

upon request

Associations

Graphic Artists Guild, AvantGuild

Work Samples

Books

(United States Military Academy 10/1/2016)
Honoring West Point's Bicentennial
(Metropolitan Museum of Art 10/1/2016)
A Children's Guide to The Metropolitan Museum of Art
(Smithsonian Books 10/1/2016)
A series of three science books for young readers, written by Joy Hakim
(Franklin Watts 10/1/2016)
For educational use, directed at young teens

Magazines

(American Historical Publications 10/1/2016)
Designed and art directed this hard cover military history magazine, which came out four times a year
(Hachette Filipacchi Media 10/1/2016)
Art direction and layout of this trade magazine directed at interior designers, architects, furniture designers, product designers and suppliers for businesses

Educational

(Parade 10/1/2016)
Parade Magazine's educational arm, Parade Classroom, supplied in-paper columns to their member newspapers who partner with local schools and teachers to teach and discuss current events with teens
(Parade/Parade Classroom 10/1/2016)
Parade Classroom, the educational partner for Parade Magazine, supplied topical tabloids through member newspapers and directly to teachers. Used as a vehicle to explore current events and using newspapers as an informational tool.

Logos

(American Historical Publications 10/1/2016)
Proposed logo for a magazine that would have explored history through the biographies of the people who lived it.
MHQ
(American Historical Publications 10/1/2016)
MHQ: The Quarterly Journal of Military History, logo for the four times a year, hard cover military history magazine.

Event Collateral, Invitations

(A&D Building 10/1/2016)
Invitation to a discussion and interview given at the Architects & Designers Building.
(A&D Building 10/1/2016)
Lobby poster, based on the invitation, for a panel discussion on tile and stone at the Architects & Designers Building.
(Elle Decor 10/1/2016)
Step-and-repeat banner for an event by Elle Decor and co-sponsors celebrating Women In Design.

Marketing/Special Sections

(Crain's New York Business 10/1/2016)
A special section aimed at professionals who wish to supplement their skills through continuing education.
(Crain's New York Business 10/1/2016)
Cover for special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
(Crain's New York Business 10/1/2016)
Cover for annual special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
(Crain's New York Business 10/1/2016)
Program for a conference sponsored by Crain's, on meeting the growth challenge in NYC.
(Crain's New York Business 10/1/2016)
Cover to a special section geared towards professionals who wish to supplement their skills through continuing education.
(Crain's New York Business 10/1/2016)
Cover for annual special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
(Crain's New York Business 10/1/2016)
Interior page of the annual special supplement guide for philanthropies to state their mission, list their board, and show their top sources of funding. Graphs were designed and produced by me.
(10/1/2016)
(Crain's New York Business 10/1/2016)
Cover of the annual special supplement guide for philanthropies to state their mission, list their board, and show their top sources of funding.

Ads, Advertorials

(Crain's New York Business 10/1/2016)
Ad promoting an online newsletter focusing on the healthcare industry.
(Stark / Metropolitan Home 10/1/2016)
Layout and typography for an advertorial done for Stark Carpet appearing in Metropolitan Home magazine.
(Alno / Metropolitan Home 10/1/2016)
An ad for the upscale kitchens of Alno, appearing within a Special Advertising Section in Metropolitan Home magazine.
(Crain's New York Business 10/1/2016)
Ad promoting a Crain's special section aimed at event planners, focusing on the holiday season.
(A&D Building 10/1/2016)
Ad appearing in Architectural Digest, promoting the high-end showrooms at the Architects & Designers Building in NYC.
(Crain's New York Business 10/1/2016)
Ad for the Most Powerful Women in NYC awards, sponsored by Crain's.
(Crain's New York Business 10/1/2016)
Double-page spread ad for a conference sponsored by Crain's, on meeting the growth challenge in NYC.

Brochures

(Metropolitan Home 10/1/2016)
Promoting a special issue of Metropolitan Home, the What's Next?Tour brochure is a sales tool targeted at advertisers who can show their latest products in several venues
(Metropolitan Home magazine 10/1/2016)
A marketing brochure to market this special section on the bath in Metropolitan Home magazine to prospective advertisers

Exhibit Graphics

(Southwest School of Art & Craft 10/1/2016)
Exhibit panel, one of several, displaying the history of how the school evolved from a convent to one of the premier art schools in the southwest.
(San Antonio Museum of Art 10/1/2016)
Timeline for the exhibit, To Live Forever, about the afterlife in Ancient Egypt.