Perfect Market chief revenue officer Tim Ruder has helped writers at media companies around the country create a stronger online footprint. At the AllFacebook Marketing Conference this week, he shared a crucial piece of intelligence for writers: your Google+ profile can help your online writings get noticed.
Google can connect stories you have published online with your Google+ profile, attaching your name, profile and picture to search results for your writing. Ruder explained: “Social brings a level of trust to results that is really powerful … Trust is shifting from publisher to little face–the picture of someone beside an article. That is a pretty indelible stamp of trust.”
With the new system, readers can click on your picture and see other articles you have written–straight from Google search results. Below, we’ve outlined the steps you need to take to connect your Google+ profile with your Google search results.