This weekend’s New York Times profile of VaynerMedia founder Gary Vaynerchuk is a must-read for anyone who works with social media. Some might call him the go-to master of social marketing, and he has a few nuggets of wisdom to share with readers. Here are some of the basics.
1. When he asks questions of his million-plus Twitter followers, he really means it:
What are u drinking and or eating and or reading ?
— Gary Vaynerchuk (@garyvee) October 5, 2013
“When a follower in Canada wrote ‘Just ran out of Tabasco,’ Mr. Vaynerchuk overnighted eight bottles.”
2. We’re not sure, but he might want you to buy his new book:
1:40 am Hustle If u see this tweet and haven’t pre ordered http://t.co/qdCM64d6xh it would mean the world to me if u did now pls
— Gary Vaynerchuk (@garyvee) October 24, 2013