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Posts Tagged ‘How to Pitch’

Elle Décor Welcomes Pitches on Travel and Up-and-Coming Designers

Elle Décor, the magazine where style lives, takes the creativity of designers and artists from around the world and brings it into its readers homes. Articles focus on under-the-radar designers, artists just creating a name for themselves as well as new and interesting places to travel.

While the magazine limits the areas to which freelance writers can pitch, the “Talent” section is always open to writers who have their ear to the ground on an up-and-coming designer, artist or stylist. Another area to focus on is the magazine’s travel section. Features director Vicki Lowry invites more writers to pitch travel topics:

We are always looking for intriguing places to go and talented writers to cover it. They should really know a place: the right streets, the great shops, the best restaurants and hotels, the museums. They should be very cognizant of that particular area and know what they’re talking about.

For more about Elle Décor and what editors want from a writer, read: How to Pitch: Elle Décor.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

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Pitch Your Magazine Article

Pitch Your Magazine ArticleStarting October 1, learn how to write queries for magazines and websites! In this course, you'll learn how to write and send an effective pitch, generate pitch letters, research outlets for your articles, and follow-up with editors to ensure that your queries get results. Register now!

Pitching Professional Artist, ‘The Artist’s Guide to Making It’

prof-artist-304Professional Artist (formerly known as Art Calendar) has been a vital resource for visual artists since 1986. The mag differentiates itself from other art pubs with its focus on the business side of being an artist.

The pub has become the unofficial “artist’s guide to making it.” Packed with advice on everything from portfolio development and exhibit presentation to sales techniques, the pub is a vital resource for struggling artists. Oh, and the mag is 90 percent freelance written and on the lookout for new writers, too:

[Jannett Roberts, publisher] is open to pitches from all writers. “We have a dedicated crop of freelancers who are industry pros and successful working artists, but we are always looking for new voices and perspectives to fully represent the entrepreneurial art community,” Roberts says. Photo submissions are requested with editorial submissions. However, “We don’t typically accept stand-alone products,” Roberts says, adding that multimedia content can bolster a pitch.

To learn more about the pub, including what not to pitch, read: How To Pitch: Professional Artist.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

House Beautiful is on the Lookout for Writers with a Passion for Design

House Beautiful, Hearst’s shelter magazine for affluent women that aims to deliver expert takes on personal style, decorators’ influences and homeowners’ lifestyles, seeks writers with not only strong reporting skills, but also a passion for the world of design.

The pub pays up to $2.50 a word and many sections are open to freelancers. One thing to remember is that other than a few special issues dedicated to international design, the mag primarily covers home design in the States.

“We are devoted to presenting the best in American design and decorating domestics,” said executive editor Shax Riegler. House Beautiful typically presents insider information using the Q&A format everywhere from the front-of-book to the feature well. “We like to hear directly from the mouth of the designer to understand the decisions they’ve made, their inspirations and how they made it happen. It’s a hard format because it has to be an interesting conversation and not just a transcript of the conversation,” Riegler explained.

To hear more about this pub, including specific pitching etiquette details and editors’ contact info, read: How To Pitch: House Beautiful.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

–Aneya Fernando

Creativity, Innovation Are Key at Communication Arts

CommunicationArtsCommunication Arts, a trade journal for visual communications, covers everything from graphic designers to photographers to advertising agencies. The subscription-only mag features in-depth profiles, tips on design trends, book reviews and more.

CA is approximately 80 percent freelance written, and it’s on the lookout for fresh new writers. So what are the editors looking for? Someone who will inspire:

“We want to improve the way our readers work and think, whether that means introducing a revolutionary technique with dozens of potential applications, challenging disparate disciplines to work together in new ways or refuting common wisdom about, say, what it means to be creative or successful,” said managing editor Robin Doyle. “If your article can do that, we want to see it.” CA editors are always on the lookout for stimulating content for “Columns,” “Profiles” and “Book Reviews.”

To hear more details about CA, including editors’ contact info, read: How To Pitch: Communication Arts.

The full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

–Aneya Fernando

Inspire Fashionistas at LuckyMag.com

LuckyMag.comLucky prides itself for bringing the shop-ability factor to fashion; every single item in the magazine and on its website is available to purchase from the moment it’s featured. And in addition to a focus on “what to buy” and “where to buy it,” Luckymag.com is all about “how to wear it,” but with the type of laid-back, sister-to-sister advice you’d get from your best girlfriend.

Executive digital editor Verena von Pfetten says she regards the Lucky girl “as smart or smarter” than the mag’s in-house team. “She knows what she likes; she knows her style. We’re certainly not talking down to her. We’re just taking the resources that we have, which is a huge market team and a team of editors and the fact that this is what we do all day every day, and trying to make our readers’ life easier.”

With that in mind, freelancers are more than welcome to pitch creative ideas. For writers’ guidelines and editors’ contact info, read How To Pitch: LuckyMag.com.
Sherry Yuan

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

Showcase Your Knack for Design and Architecture at Dwell

For the last 13 years, Dwell has provided design and architecture insights that are as practical as they are modern. “We remain true to our founding editor’s fruitbowl manifesto,” editor-in-chief Amanda Dameron attested. “It has everything to do with authentic design, as opposed to artificial environment.”

Dameron also said that her team is looking for content that covers fresh topics that readers weren’t expecting, and one of the best ways to distinguish your submission is to get behind a camera. “We put a lot of resources behind how we tell our stories visually. So when we’re reviewing initial ideas, having good pics always helps.”

Get contact info and more in How To Pitch: Dwell.

ag_logo_medium.gifThe full version of this article is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

– Nick Braun