Introducing Editorially, a Web-based platform (currently in beta) that seeks to streamline the writing and editing process and facilitate simple collaboration in the digital space. I asked Editorially Founder and CEO Mandy Brown some questions about her vision for the product and what it could potentially offer to journalists and editors:
AW: Can you give me a brief history of your career? Does it involve writing/journalism on a daily basis?
MB: I started in book publishing, moving from copywriting to print design, then web and product design. I’d describe myself as a design-minded writer or editor.
AW: How did you discover that there was a need for Editorially? What problems does it solve?
MB: The initial impetus for Editorially came from my work on A Book Apart (where I’m a cofounder). We were troubled by the lack of web-native editorial tools and started to think about how we might build something for ourselves. It quickly became clear in talking to others that that was a need we shared. With so many people finding publishing as part of their job responsibilities, we felt there was a strong need for a web-native, editorial tool that can not only help people do their work, but help them get better at it through revision and discussion.
AW: What is the best use you can think of for Editorially in the newsroom? Multiple reporters working on the same project and sharing notes? An ongoing dialogue between writer and editor?