Rich Rodriguez

Long Beach, CA USA
Contact

Professional Experience

I'm a freelance writer and communications professional with over 10 years of demonstrated experience. My writing experience includes white papers, articles, web copy, blogs, and newsletters. I also work with companies to develop their messaging and stories, and execute tactics such media relations, event production, social media integration, and more.

Expertise

Account manager
11 Years
Social Media
5 Years

Specialty

Fashion
7 Years
Lifestyle
4 Years
Travel
3 Years

Industries


Magazine - Large Consumer/National magazines
2 Years
PR (in-house) - Fortune 1000 corp. clients
10 Years

Total Media Industry Experience

14 Years

Corporate Client List (# assignments last 2 yrs)

BnBFinder.com (1-2), Hall & Partners (1-2), Inn at English Meadows (1-2), Levi's (1-2), 4food (1-2)

Other Work History

BnBFinder.com, 2011-2014 PlanetOut Inc., 2007-2008 The Sak, 2006-2007 Levi Strauss & Co., 1999-2004 Tommy Hilfiger, 1998-1999

Technical Skills

Photo editing (Photoshop)

Computer Skills

Microsoft Office; OS10; HTML; Wordpress, Typepad, Blogger; Constant Contact, YMLP; Cision and Vocus PR; basic Photoshop

Equipment

MacBook Air, iPhone 5s

References

1. Mary White, CEO, BnBFinder.com Mary@BnBFinder.com 917.334.7027 2. Matt Sheppard, COO, 4food MSheppard@4food.com 601.260.7745 3. Liz Brodar, Inn at English Meadows Liz121@msn.com (207) 967-5766

Showcase

Social Media

I launched and managed the inn's Google+ page, including creating a content calendar.

Writing Samples

I wrote the monthly blog based on seasonal activities, local events, etc.
At BnBFinder I secured a content partnership with Wicked Good Travel Tips and wrote a monthly guest article for the site.
I was tasked with writing a press release for the closing of the company's restaurant on Madison Avenue and getting placements in target media. NY Eater, Grub Street, and QSR Magazine were some of the placements I secured.
I was tasked with writing a white paper on the global growth of Hybriculturalism.

Feature Stories

The inn was interested in getting PR for their newly built luxury cabins. I drafted a multimedia press release and pitched it to a targeted media list. Later, I organized a press stay for the editor of Coastal Virginia Magazine and she wrote this feature about her stay.
The inn wanted to get PR for their newly built luxury cabins. I wrote a multimedia press release and pitched it to a targeted media list. Then I invited a contributing writer for the magazine on a press stay to experience the cabins. She wrote this piece on the inn.

Email Marketing

Conceptualized, wrote, and distributed BnBFinder's monthly consumer newsletter.
I was hired to conceptualize, produce, and distribute the inn's monthly newsletter to guests.