~~~ Do you profoundly care if your target audience truly "gets" it?
Do you believe in:
~ Educating people about health, science, disease, illness, and serious medical topics, in a remarkably interesting, and easily understandable style;
~ Engaging people in such a way, that those who were previously feeling overwhelmed, now feel better equipped to handle whatever may come next;
~ Empowering people with knowledge they can use with increased confidence.
Yes? Then, contact Wendy: The award-winning medical writer with audience-focused sensibilities. From Alzheimer's disease to cancer to vaccines to zygotes, Wendy is your go-to person.
Wendy's latest book, a "Science Fact-o-Pedia" hit #1 on Amazon.com in Science, and has remained in the top 50 for over 2 years! Plus, her "Color Yourself Smart: Human Anatomy" book hit #1 on Amazon's "Top 100 Hot New Releases" and now is a regular top 25 best seller in anatomy!
Family, Children & Teenagers
Advertising, client side
Marketing (firm) - Fortune 1000 corp. clients
Total Media Industry Experience
Media Client List (# assignments last 2 yrs)
Mocovox.com (Medical News Anchor) (4), On Target Media, Inc. (4), Healthy Advice Networks (4), Revolution Health Group (4), Xeroproject (4), Wounded Warrior Trust (3), Spectramedia Feature Group (3), Dr. Chris Portier, scientist (3), BeethovenFound.org (3), ParentingTeensOnline.com (3), NewJerseyNewsroom.com (3), NCI (National Cancer Institute) (2), National Cancer Center (2), Cafe Productions (2), Alliance For Lupus Research (2), United Nations: Arts for Peace (2), Viking Press, Publisher (Dr. Frank Lawlis) (1), Thunder Bay Press (1), The Atlantic (aka: Atlantic Monthly) (1), Skyhorse Publishing Co. (1), Aloft Group (1), Hestia, Inc (1), Hylas Publishing (1), Harper-Collins, UK; publisher (1), Nickelodeon (1), Red Dress Campaign: WomenHeart (1), Simumetrix, LLC (1)
Corporate Client List (# assignments last 2 yrs)
Ad Dimensions, Inc. (4), Bates Creative Group (4), Health A to Z (www.healthatoz.com) (4), FCU, Inc. (4), Medical Market Navigation (4), RevolutionHealth.com (4), Right Research, Inc. (4), SJF Media Consulting Group (4), The New England Journal of Medicine (3), National Institutes of Health (NIH) (3), Feed The Children (3), Healthline.com (3), Huntington's Disease Society of America (2), Coffey Communications, Inc. (2), Diverse Office Solutions (DOS) (2), AgriSmart (Public Health/Social Justice) (2), Allergan Pharmaceutical, International (2), National Institute of Environmental Health Science (2), PACS (People Against Children Starving) (2), PersonalizedVitamins.com (1), Philip Lief Group (PLG) Publishers (1), JED Foundation/American Psychiatric Association (1), LI Pharma Script LLC (1)
Other Work History
Nationally recognized as an expert medical writer with an uncanny gift for translating medical jargon and demystifying spurious claims, her work is distributed worldwide through multiple formats, e.g., Medical webcasts, online science, health and medical education portals, newspapers, books, hospital patient education brochures and magazines. In fact, her compelling and persuasive writing style has even been instrumental in helping persuade members of Congress to fund important public health initiatives, e.g., lupus research, diabetes, vaccines. She's also a 4-time published book author, including an anatomy book, a heart-healthy cookbook, a neuroplasticity book, and a cool science factoidpedia covering 23 different fields of science.
2009 Certified: National Institutes of Health (NIH) Office of Extramural Research, Protecting Human Research Participants.
Boolean Research Expert
Wendy is blessed with the ability to take complicated medical diagnoses and translate them in such a way that people reading her work are often heard saying, Oh, wow! Why didn’t anyone ever explain such critically important information to me THIS way, before? Now I get it!
Wendy is an extraordinarily resourceful researcher: She knows how to efficiently locate the most respected, up-to-date research data, in both the scientific and medical communities.
She is also very well connected in the scientific and medical communities, easily garnering expert opinions, insights and interviews.
Foreign Language Skills
Working knowledge of Spanish
Working knowledge of Sign Language
Mac & PC; MS Word; Quark; Excel; PowerPoint, etc
Mac G5 & PC; DSL; Laser Printer
Craig MacEachern, TV Exec: It was my pleasure to hire Wendy as a writer to take complex medical information and explain it for a general television audience. Shes an absolute delight to work with: Incredibly resourceful and truly understands how to communicate with lay audiences.
Judith Sachs, Perfect Pitching: An expert in many of the areas we wanted to cover in our parenting magazine, Wendy crafted stories that offered insights beyond the expected. It was a pleasure working with her.
Elijah Wolfson, Healthline.com: A highly talented writer who can translate complex medical data into easily-communicated information, Wendy goes the extra mile to ensure that her work is the best it can possible be. A pleasure to work with!
Dr. Frank Lawlis, Dr. Phil Show: Ive discovered the magic of wordsmith Wendy Leonard's! She brought to the task not only her superb writing skills, but also her wealth of psychological research and knowledge. Thank you, Wendy!
National Public Service Fellowship Award, Doctoral Program, 2007
Ph.D Residency/Academic Competition: Presidents Award (1st Place), 2006
International Association of Business Communicators:
Silver Inkwell Award, 2003
Silver Inkwell Award, 2002
New York Governor Citation of Excellence, 1989
National Press Club, Washington, DC - inducted in 1994
Member of the American Public Health Association