Public Relations: Build and Manage Social Communities

Launch brand social channels and build a dedicated community around them

Online Course – Public Relations: Build and Manage Social Communities

Leverage the power of social media to maximize your public relations strategy. Learn how to use Facebook, Instagram, Twitter, and Snapchat to grow, engage, and manage your social media communities.

IN THIS COURSE YOU WILL LEARN HOW TO:

  • Determine your brand’s social media objectives
  • Enter the largest and most relevant social media platforms
  • Create agile, socially relevant content based on trends, holidays, and cultural moments
  • Utilize social media influencers based on their relevance, reach, and resonance
  • Reinforce or alter your strategy based on feedback
  • Measure long-term success on social media
$129
/$104 for AvantGuild Members

  • View syllabus
  • Approximately 2 hours and 40 minutes of lesson content
  • About Our Courses: Mediabistro courses are self-guided and do not include instructor interaction.