“As the local news landscape broadens to include various content platforms, Cristi’s work with social media and her experience as a multimedia journalist will strengthen the stations’ commitment to bringing viewers news when and where they want it,” KBAK-KBFX vice present and general manager Teresa Burgess said in a statement.
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Choal, a TV news veteran who previously served as news director and station manager at Tucson’s KVOA, was impressed by Barden’s resume.
“With his experience and passion for news, Doug was exactly the journalist I was looking for to lead this newsroom,” Choal told TVSpy.
Barden worked as an assistant news director at Salt Lake City’s KSTU and Reno’s KRNV before becoming KBAK-KBFX’s news director in 2008. His first day with KSBY is set for July 11th.
Taking a page from KUTV’s social media playbook, the morning team at KBAK-KBFX in Bakersfield, CA launched their own “Facebook Faceoff,” a competition to see who can gain the most fans on the ubiquitous social networking portal.
The clear winner has turned out to be weathercaster Aaron Perlman, who whipped out his acoustic guitar and made a music video (above).
As Lost Remote points out, though, Perlman was originally asking viewers to be his friend and not his fan so he quickly hit Facebook’s 5,000 person limit on friends. Perlman has since launched a fan page.